Marketing Specialist

About Group Publishing

Group Publishing has been creating experiences that help people grow in their relationship with Jesus and with others for over 50 years. We’re passionate about being a part of God’s plan to grow his Kingdom. As part of the Cook Media Global family, our ministry reaches millions of kids and adults every year through innovative resources like Vacation Bible school, Sunday school curriculum, Bibles, devotions, and more!

The Role

This position is responsible for providing marketing support to the fun and hard-working VBS, Curriculum, and Church Resources marketing team, utilizing a variety of marketing tactics and skills with a strong emphasis in producing short-form marketing videos. You’ll enjoy a creative mix of strategic planning and hands-on execution of marketing tactics. This role is great for you if you enjoy variety and are looking to level up your marketing skills.

If you’re a dynamic, well-rounded, and driven marketing practitioner who possesses strong storytelling abilities and a solid understanding of marketing fundamentals—this is a great opportunity to grow and hone your skills and contribute to a mission with purpose.

Why Join Us?

You’ll be joining a creative and energetic team with passion for what we do, and who enjoy collaborating and working together. And better than that, you’ll be using your God-given talents to help bring todays and future generations into a lifelong relationship with Jesus!

Responsibilities

· Collaborate with marketing leaders to strategize, storyboard, and plan marketing video content to be used across various channels.

· Plan, record, and edit creative, short-form marketing and customer help videos.

· Capture and edit video using digital cameras and lighting equipment.

· Organize and archive digital assets for easy team access and streamlined workflow.

· Moderate social media pages and groups, answering customer questions and feedback in a timely and friendly manner.

· Collaborate with marketing leaders to coordinate and execute on key marketing tactics and strategies.

· Collaborate with marketing team to create and post valuable marketing content to customer help pages and manage the content schedule.

· Assist marketing managers with developing online commerce product details using SEO best practices.

· Assist marketing managers with creating email content, using an email builder tool.

· Assume the lead role in marketing Group’s Gift Registry tool.

· Contribute to larger video and photo shoots as needed.

· Take initiative to solve problems, adapt on-the-fly, and meet deadlines across multiple campaigns.

What We’re Looking For

· 2-4 years of comparable experience, and a bachelor’s degree or equivalent experience in marketing or related field.

· Team player who enjoys working with and supporting others.

· Possesses strong storytelling abilities and a solid understanding of digital marketing. Also possesses a broad understanding of all marketing techniques/mediums.

· Experience creating marketing video content.

· Basic proficiency in Adobe Creative Cloud (Premiere, Photoshop, Lightroom) and video editing platforms.

· Self-starter who excels at working on a variety of marketing projects, takes initiative to solve problems, able to multitask and adapt on the fly, and able to prioritize workload and meet deadlines.

· Possesses the ability to take ownership of marketing projects.

· Experience managing multiple priorities under tight deadlines.

· Possesses excellent communications skills.

· Experience with various marketing tools, applications, and software including video editing, AI, Facebook, Instagram, design software, and HTML email builders.

Salary : $25 - $31