Marketing Director

About Dava

Dava is the world’s leading creator-based media brand—built by creators, for creators—helping influencers streamline and scale their content through services like video editing, thumbnail design, distribution, brand deals, education, and events. Founded in 2019, Dava works with A-list creators including Jake Paul, Neil DeGrasse Tyson, 100 Thieves, Brooke Monk and many more. Dava has been featured in major outlets such as Inc., Business Insider, and Dr. Phil. With 51–100 employees, headquarters in Utah, and a globally distributed team, Dava operates multiple brands including Dava Studios, Dava Academy, Dava Talent, and ThumbnailPilot.

Role Overview

As Marketing Director at Dava, you will own the entire growth engine for Dava Studios — from paid advertising and cold outreach to SEO, digital branding, events, and more. You are the person who makes it all happen. This is a hands-on leadership role, not a strategy-only seat: you'll set direction with leadership and do the work, while managing contractors to multiply your output.

We are looking for someone who deeply understands the creator industry — this is a requirement, not a preference. Seven-plus years into the brand, Dava is scaling fast, and this role is central to that growth. For the right person, this is a career-defining opportunity with real ownership.

This is an in-house role based in our Orem, Utah office. Travel is required a few times per year to creator industry events in destinations like Los Angeles, Dallas, and Miami.

Pay breakdowns:

Dava operates on a bi-weekly 26 paycheck payroll schedule. Starting pay ranges from $31 to $43 an hour.

Key Responsibilities

• Own Meta and Google Ads end to end — strategy, campaign builds, creative direction, ad copy, audience testing, budget management, and ROAS accountability
• Own and optimize our existing large-scale cold email system — sequences, deliverability, AI reply agents, and copy
• Build, optimize, and maintain all websites, landing pages, sales funnels, and checkout flows — with ongoing conversion rate optimization
• Write high-converting copy across ads, funnels, emails, landing pages, and social content — you write the copy, not just assign it
• Develop and execute SEO strategy for Dava Studios
• Lead Dava's presence at sponsored creator conferences — booth strategy, promotion, and on-site execution — and later help build and host our own events
• Maintain and evolve Dava's brand identity, voice, and visual standards, directing designers and creative contractors
• Use AI tools and agents as a multiplier for marketing output — not a replacement for judgment
• Own tracking, attribution, and reporting — build dashboards and report KPIs across all channels
• Hire, manage, and hold accountable a team of freelance contractors (designers, media buyers, writers)
• Work closely with our social media team and collaborate with sales, product, and operations

Must-Haves

• 3–5 years of full-stack or growth marketing experience (creator economy, digital services, or SaaS strongly preferred)
• Proven paid ads results — you've managed real budgets on Meta and/or Google, and you're fluent in CAC, ROAS, and LTV — you connect ad spend to revenue and can show the numbers
• Strong conversion copywriting
• Deep understanding of creators, influencers, and the social media landscape
• Excellent creative and branding instincts — an eye for what looks and sounds right
• Hands-on experience with platforms like Webflow, Canva, Meta Ads Manager, and Google Ads, Claude (or similar)
• Fluent with AI — you use AI tools, agents, and vibecoding to build and ship marketing assets faster than a traditional marketer
• Highly organized, disciplined, and obsessive about follow-through
• Resourceful and self-directed — you identify gaps and fill them without being asked
• Leadership experience managing contractors or small teams
• High emotional intelligence; coachable and team-oriented

Nice-to-Haves

• Cold email / outbound experience at scale (deliverability, sequencing, multi-domain infrastructure)
• SEO wins you can point to
• Event or experiential marketing experience
• Associate or Bachelor's degree in a related field — or an equivalent proven track record

Why Join Dava?

• Competitive base pay
• Paid holidays and accrue Paid Time Off, Sick Time Off, and Personal Time Off
• Be part of a top-tier brand in the creator economy
• A role where performance directly impacts income and growth
• Grow with our start-up brand earning more than 7-figures per year

Schedule:

Monday–Friday 9:00am to 4:00pm

Work Location: In-office

Job Type: Full-time

Dava is an equal opportunity employer. Qualified applicants will be considered without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or veteran status.

Job Type: Full-time

Pay: $31.00 - $43.00 per hour

Benefits:

• Paid time off

People with a criminal record are encouraged to apply

Application Question(s):

• Describe what makes you the best candidate (Sell yourself! We get hundreds of applicants and this here allows you to stand out)

Work Location: Hybrid remote in Orem, UT 84058

Salary : $31 - $43