What are the responsibilities and job description for the Sr Marketing Specialist (W2 ONLY, Local to Charlotte, NC) position at DataEdge Consulting, Inc.?
Sr. Marketing Specialist / REMOTE / 4-6 Months Contract
About our Customer & Role:
Our DIRECT customer, a global leader in Food services industry is seeking a Sr. Marketing Specialist to support the marketing planning and execution of marketing campaigns, programs, and launches of products and services in the Business & Industry sector.
We are looking for somebody who has expertise in relationship management, marketing strategies, and excellent project management skills.
Responsibilities:
- Support the Sr. Marketing Manager in the ideation and development of marketing strategies that drive the adoption, conversion, and engagement of operator-facing and customer-facing digital products
- Creating Marketing Programs
- Working on Digital Campaigns
- Supporting Digital Marketing Functions
- Building Marketing Campaigns
- Analyzing Success Metrics
- Assessing the Impact if Marketing Campaigns
- Implement and execute launch activities and ongoing marketing communications/campaigns/promotions to operators and customers, which include coordination of multiple internal teams (Product, UX Design, Data, PMO, Digital Strategy)
- Collaborate with the Creative Services team and Compass Digital Content Marketing on the development of creative assets for multiple channels
- Build solid working relationships with various sectors and technology partners
Qualifications:
- 3 years of related business and marketing experience
- Promotions & Incentive experience
- SalesForce experience is Plus
- Adobe Design is preferred
- Any AI Tools (Claude, Copilot, ChatGPT)
- Excellent project management skills
- Experience developing multi-channel marketing plans, campaigns, and promotions across traditional and digital channels
- Excellent written and verbal communication skills
- Data-driven marketing mind with an eye for creativity
- Proficient in Microsoft PowerPoint, Word, and Excel
- The ability to travel (USA) for technology launches (<10%)
- Experience with Adobe Photoshop, Illustrator and InDesign is a plus
- Experience working in a food service or technology company is a plus
- Bachelor's degree with a focus in business, marketing or communications