What are the responsibilities and job description for the Integrated Marketing Strategy Manager position at Dahl Consulting?
Title: Integrated Marketing Strategy ManagerLocation: Hartford, CT | Hybrid onsite 3 days per weekJob Type: Contract (3 months potential to extend)Compensation: $36-40/hr W2Industry: Insurance & Financial Services ---About the Role We are seeking an experienced Integrated Marketing Strategy Manager to join a dynamic team within a leading insurance and financial services organization. This role focuses on developing and executing complex, integrated marketing campaigns that align with business objectives and deliver measurable results. You will collaborate with internal stakeholders and business partners to ensure marketing strategies are effectively implemented across multiple channels. Job Description As an Integrated Marketing Strategy Manager, you will lead day-to-day activities for assigned marketing campaigns, working closely with senior planning leads, channel leads, and project managers. Your responsibilities include: Managing execution of integrated marketing campaigns across channels such as content marketing, digital marketing, field marketing, website publishing, and paid media. Providing clear, strategic feedback on creative work to ensure alignment with approved marketing strategies. Overseeing project plans, timelines, and budget parameters in collaboration with project managers. Offering actionable insights to creative teams and ensuring effective communication across all campaign activities. Serving as a point of contact for client relationships on routine projects, ensuring successful outcomes. Establishing regular communication with stakeholders and ensuring cross-functional collaboration throughout project lifecycles. Guiding team members and managing workflow for all assigned projects. QualificationsRequired:Bachelors degree. 4 years of experience in advertising or marketing, preferably within an agency or in-house agency environment. Strong account management and project management skills. Proven understanding of 360 marketing campaign deliverables, including: Digital marketing (email, banner ads, online video) Creative development process Video production Social media Print collateral (sell sheets, flyers) Proficiency in Workfront, Excel, and PowerPoint. Ability to manage multiple projects and stakeholders simultaneously. Strong organizational skills with attention to detail. Excellent communication skillsoral, written, and presentation. Ability to work in a matrix organization and resolve conflicts productively. Demonstrated initiative and a results-driven mindset. Preferred:Experience building strong internal team and client relationships. Solid customer service skills. Ability to provide guidance and input on creative development. Benefits Dahl Consulting is proud to offer a comprehensive benefits package to eligible employees that will allow you to choose the best coverage to meet your familys needs. For details, please review the DAHL Benefits Summary:https://www.dahlconsulting.com/benefits-w2fta/. How to Apply Take the first step on your new career path!To submit yourself for consideration for this role, simply click the apply button and complete our mobile-friendly online application. Once weve reviewed your application details, a recruiter will reach out to you with next steps! Equal Opportunity Statement As an equal opportunity employer, Dahl Consulting welcomes candidates of all backgrounds and experiences to apply. If this position sounds like the right opportunity for you, we encourage you to take the next step and connect with us. We look forward to meeting you! #BP.Indeed #ZRCompany DescriptionOur promise is simple. DAHL has proven year after year that we are flexible, consistent and easy to work with, which is why our clients and consultants have stayed with us, and we've continued to grow throughout the years.Our clients know they can depend on our efforts, as we hold their priorities in high regard. We genuinely care about each and every relationship and promise to work with the utmost of respect, integrity and high energy, as we continually strive to build long-term relationships.
Salary : $36 - $40