What are the responsibilities and job description for the Business Development Director position at DAC Group / Chicago Inc.?
Move Your Career Forward with DAC as a Business Development Director
Who We Are
We are DAC—a global full-funnel performance media agency dedicated to delivering transformative results. With expertise spanning SEO, paid media, creative production, analytics, and local optimization, we combine the brightest minds with innovative technology to deliver seamless, forward-thinking strategies. Powered by AI, data, and creative ingenuity, we deliver integrated campaigns that engage customers at every touchpoint—from global audiences to individual store locations.
Position Summary
The Business Development Director is responsible for driving net-new enterprise growth by identifying, engaging, and converting high-value brands into long-term DAC partners. This role is highly consultative and strategic, focused on building pipeline, leading complex sales cycles, and positioning DAC’s full-funnel capabilities across paid media, SEO, and Local Presence Management. You will work closely with senior leadership and cross-functional teams to develop and advance high-impact opportunities.
What You’ll Do
- Research, identify, and prospect into net-new enterprise and multi-location brands aligned with DAC’s target verticals
- Build and manage a strategic pipeline through proactive outreach, trigger-based prospecting, and relationship development
- Leverage CRM, LinkedIn, Sales Navigator, and industry insights to identify, prioritize, and engage high-value target accounts
- Develop and execute tailored outreach strategies—including creative and relationship-driven approaches—to break into target organizations and secure discovery meetings
- Leverage events, conferences, and curated prospect experiences to generate new opportunities and build meaningful relationships
- Lead consultative discovery conversations to uncover business challenges and align them with DAC’s full-funnel capabilities
- Position DAC’s offerings across paid media, SEO, Local Presence Management, and AI-driven solutions
- Navigate complex, multi-stakeholder organizations and build relationships across marketing, digital, and executive leadership teams
- Collaborate with internal strategy, media, SEO, and local experts to develop customized proposals and pitch narratives
- Support and lead RFP responses, presentations, and negotiations with senior stakeholders
- Maintain accurate pipeline tracking and forecasting in HubSpot, ensuring visibility into opportunity progression
- Stay current on industry trends, including AI, search evolution, and digital transformation, to inform prospecting and positioning
- Build long-term relationships to drive sustained growth and repeat business opportunities, leveraging existing networks and relationships to unlock new business opportunities
What You Bring
- 5 years of experience selling digital marketing, media, or agency solutions to enterprise or multi-location brands
- Proven ability to build pipeline from scratch and navigate long, complex sales cycles
- Strong understanding of full-funnel marketing, including paid media, SEO, and Local Presence Management
- Consultative sales mindset with the ability to translate data, insights, and AI-driven capabilities into clear business outcomes
- Confidence engaging with senior-level stakeholders, including VP and CMO-level decision-makers
- Self-motivated, target-driven, and comfortable operating in a fast-paced, performance-oriented environment
- Strong communication, presentation, and relationship-building skills
- Experience using CRM tools, ideally HubSpot
What You’ll Get
- Professional Growth: Work with top-tier clients and cutting-edge tools in the performance marketing industry.
- Collaborative Culture: Be part of a global organization that values curiosity, transparency, and innovation.
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Competitive Benefits:
- Competitive salary and comprehensive health benefits.
- Generous PTO, wellness initiatives and parental leave.
- Retirement saving plans.
- Opportunities for continued learning and professional development.
- A supportive, collaborative, and casual work environment.
How We Work
This role requires three in-office days per week. Remote work is not available for this position.
This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary based on assignment or group. DAC is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, state, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to tacquisition@dacgroup.com.
At DAC we celebrate your contributions, provide you with opportunities, and support your total well-being. Our offerings include health, vision, dental, life, disability, financial, and retirement benefits, as well as paid leave, professional development, tuition assistance, work-life programs, and employee assistance support. Full-time employees are eligible to participate in the DAC benefit programs.
Salary at DAC is determined by various factors, including but not limited to location, the individual’s particular combination of education, knowledge, skills, competencies, and experience, as well as contract-specific affordability and organizational requirements. The projected compensation range for this position is $140,000 to $165,000. In addition to base salary, this role is eligible for commission, making total compensation inclusive of both fixed and variable components. The estimate displayed represents the base salary range for this position and is just one component of DAC’s total compensation package for employees.
Salary : $140,000 - $165,000