What are the responsibilities and job description for the Social Media Content Manager & Creator position at Cuticle & Company?
Company Description Cuticle & Company is a fast-growing nail care brand founded in 2024 with a mission to make self-care more enjoyable and fun. Best known for its scented cuticle oils, the brand turns everyday nail care into an experience people look forward to. Cuticle & Company is focused not only on building a strong brand, but also on nurturing a loyal community of nail-care enthusiasts. Team members join a creative, consumer-centric environment where ideas and experimentation are encouraged.
Role Description The Social Media Content Manager & Creator is a full-time, on-site role based in Riverton, UT. This role is responsible for planning, creating, and publishing engaging content across social platforms such as Instagram, TikTok, and Facebook. Day-to-day tasks include creating and managing a content calendar, filming and editing short-form video, writing captions and post copy, coordinating product features, helping manage and run Tik Tok Lives, and monitoring trends relevant to nail care and beauty. The role also involves community management, including responding to comments and messages, fostering conversation, and collaborating with influencers and brand partners. The Social Media Content Manager & Creator will work closely with marketing and brand leadership to support campaigns, product launches, and community initiatives.
Qualifications
- Strong social media content creation skills, including short-form video production, photography, and basic editing.
- Experience managing social platforms (e.g., Instagram, TikTok, and Facebook), including scheduling, posting, and analytics review.
- Background in social media strategy or digital marketing, with the ability to plan content calendars and support campaign objectives.
- Excellent writing skills for captions, post copy, and community communication, with attention to brand voice and clarity.
- Solid understanding of beauty, nail care, or lifestyle audiences, and ability to translate trends into engaging content.
- Strong organizational skills, ability to manage multiple projects, and comfort working in a fast-paced, growing brand environment.
- Collaborative mindset and interpersonal skills to work with internal teams, creators, and community members.
- Prior experience in social media, content creation, marketing, or related fields; relevant coursework or degree in marketing, communications, or a similar discipline is beneficial.
- Availability to work on-site in Riverton, UT, with occasional flexibility for events or extended hours during launches.