What are the responsibilities and job description for the Social Media & Marketing Intern position at Curry Up Now?
Description
JOB TITLE: Social Media & Marketing Intern
REPORTS TO: CEO & Other staff
DIRECT REPORTS: None
QUICK SUMMARY
The Social Media & Marketing Intern will work with Corporate Operations to help manage all aspects of marketing and branding for Curry Up Now and Mortar & Pestle Bar brands. The Marketing intern will have a unique skill set in Administration and Marketing & Branding in the Food and Beverage Industry and will be instrumental in our continued growth, working with our Corporate Team, Restaurant Manager’s, and Franchisee’s on all Marketing & Branding requirements.
COMPENSATION PACKAGE
KEY AREAS OF PERFORMANCE
- Marketing and Branding
- Social Media Marketing Support
- Grand Openings
- Graphics, Menus, Website Maintenance
- Administration Support of all Menus, Point of Sale, Guest-Facing Reviews/Response
- General Office Administration
SUPERVISORY REQUIREMENTS
There are no supervisory requirements for this position.
PHYSICAL DEMANDS
Position may be required to meet or pass through restaurant operations, shoot videos and pictures, but otherwise is a stationary kind of role.
WORK ENVIRONMENT
This person will work from our offices and/or restaurants. Meetings or other requirements within the restaurants may be required. Travel to Corporate Owned Restaurants and Franchise Restaurants across the United States may occur. The environment within the restaurant may be subject to extreme heat and wet, slippery floors, particularly in the food production area. Care must be exercised to wear appropriate attire such as skid resistant shoes to prevent slips.
The job description below is intended to describe the general nature and level of work being performed by the employees assigned to this position. It is not intended to be an exhaustive list of all duties, responsibilities or tasks which may be required to be performed in this position.
The Company may amend, change, or modify the responsibilities and duties of this position to meet business needs as necessary.
This job description does not constitute a contract for employment and may be changed at the discretion of Leadership with or without notice.
JOB DESCRIPTION
Position Summary
• Assist with the design and execution of social media and email campaigns
• Create email campaigns on our loyalty application, Thanx
• Create weekly and monthly editorial calendars to promote company brands on various social media websites
• Create and distribute content such as blogs, infographics, videos and press releases on social media and traditional news outlets
• Track social media engagement to identify high-performing ideas and campaigns for scalability
• Perform social media marketing research
• Assist on influencer campaign strategy
• Respond to comments and DMs on social media platforms
• Brainstorm and research ideas for original content
• Create compelling graphics to share across social channels
• Write social media captions that speak to the company’s target audience
• Create and edit short-form videos
• Develop new strategies for increasing engagement
• Assist with photo/video content shoots
• Ensure brand message is consistent
Policies and Procedures
- Follows all company policies and procedures
Requirements
POSITION QUALIFICATIONS
• Marketing & Admin background
• 1-3 years of relevant experience in Marketing and Branding (preferably) within the Food and Beverage Arena.
• Demonstrated success in creative planning, specifically in leveraging the power of social media
• Must live in the Bay Area and be willing to and able to commute daily to our headquarters in Burlingame and/or local restaurants
• Must be willing and able to commute to our restaurants or special events needed
• Ability to travel up to 65% of the time when necessary
• Willingness to take on projects with a proactive attitude
• Strong organizational skills with excellent oral and written communication skills and the ability to communicate with all levels of the organization
• Ability to communicate effectively, both orally and in writing, in the English language
• Possesses reasonable math and accounting skills
• Places a value on diversity, community, and shows respect for others
• Proven ability to solve problems and handle high stress situations in times of expansive growth
• Must be prepared to multitask in accordance with the demands of the business
• Ability to work weekends, holidays, and evenings if required
- • Proficiency in Adobe Creative Suite is a huge plus, HTML Knowledge, Meta Business Suite, Square Space, Google Drive, Email communications, Microsoft Suite