Senior Media Strategist

OVERVIEW

The Senior Media Strategist is responsible for overall client media strategy and execution of digital and endemic media campaigns across paid search, programmatic engagement, publisher media and other channel opportunities. This role works closely with the Director of Paid/Digital Media and the SVP Digital Engagement Strategy to set and support a future vision for the media team and to execute against that vision. You will work closely with account teams, finance teams, project managers and other Digital Engagement Strategy team members to ensure campaigns directly support stated client objectives. You will also support leadership of the media team and thought leadership with the account team for client engagement opportunities. 

POSITION RESPONSIBILITIES, SKILLS & COMPETENCIES

• Collaborative focus with all team members, clients and media partners with focus on strong relationships and value creation
• Develop, execute and manage media strategy in line with client objectives
• Oversee efficient and accurate invoicing and reconciliation with the finance team
• Relentless focus on innovation with media partners and creating new opportunities for clients
• Day-to-day oversight and optimization of campaigns underway
• Test and Learn recommendations, planning and management
• Ongoing program performance analysis, insights and reporting
• Partnership with account leads and project managers to ensure timely delivery of campaigns and project requirements
• Excellent written and verbal communication skills and strong, persuasive presentation skills
• Highly organized and able to manage multiple projects simultaneously

EDUCATION & EXPERIENCE 

• B.S. in marketing, communications, journalism and/or related field
• Preference for experience in food, companion animal health and agriculture categories
• 5-8 years in a media leadership position
• Paid search/programmatic experience
• Endemic publishing partner management experience
• Key platform certifications preferred
• Experience with DoubleClick/Google Marketing Suite

BENEFITS & COMPENSATION

Curious Plot The pay range is $85,000 - $100,000

Pay is based on several factors which vary based on position. These include labor markets and in some instances may include education, work experience and certifications. In addition to your base pay, Curious Plot cares about and invests in you as a team member, so that you can take care of yourself and your family. Curious Plot offers eligible team members and their eligible dependents comprehensive health benefits and employee assistance programs, which may include dental, medical, vision, life insurance and more. Other benefits for eligible team members include 401(k), short term disability, long term disability, paid national holidays, parental leave, paid sick leave and paid vacation. Find additional benefits from education to well-being and beyond at Curious Plot Benefits.
  

Neither Curious Plot, nor any of its affiliated search agents, will ever contact you and ask for confidential information over the phone or in email. If you receive a call or email like this, please do not provide the information being requested, and contact Curious Plot immediately at our Contact Us link.