What are the responsibilities and job description for the Brand Ambassador position at Curio Wellness?
MUST LIVE WITHIN THE COLUMBIA MO AREA
The Curio Wellness Brand Ambassador is responsible for representing Missouri cannabis brand and helping to achieve the Company’s annual market share growth goals. The Brand Ambassador is responsible for visiting the dispensaries in their territory weekly to engage with dispensary agents and be reliable resource for information about products, as well as our family of brands.
Working closely with their dedicated Field Sales Representative, the Brand Ambassador will initiate, organize, and staff events, such as pop-ups, to assist dispensary partners with selling our products in their inventory. Together they will develop plans that support lines of service, brand objectives and increased brand awareness to the MO market. On a regular basis, the Brand Ambassador will engage with dispensary agents and customers alike to provide product information as well as educate the cannabis community about our Curio’s mission, vision and values and why this should matter to them when choosing cannabis products. The Brand Ambassador is also responsible for ensuring that marketing and merchandising collateral is delivered and installed successfully so that the Curio Wellness brand and our family of brands are displayed effectively to promote brand awareness.
ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.
- Support a Field Sales Representative in their territory by:
o Hosting a minimum of 8 pop-ups per month at the dispensaries in the region
o Understanding a dispensary’s inventory position and suggesting/organizing pop-ups designed to increase sell-through of specific products or product lines
o Deliver SWAG to dispensary staff, as needed
o Deliver gifts-with-purchase to dispensary to support a promotion, as needed
- Bi-weekly visits to each dispensary in region to:
o Deliver and install marketing materials and refresh existing materials, e.g. brochures, postcards, stickers, etc.
o Assist dispensary partner with merchandising dummy packaging, printed educational materials, and uploading digital marketing assets to dispensary’s displays and online menu, upon request.
o Develop a rapport and trust with dispensary management
o Develop a rapport and trust with dispensary agents; the Brand Ambassador should be seen as an educational resource and trusted expert on cannabis product knowledge
o Solicit dispensary agents for product feedback
o Identify opportunities to offer budtender training or samples to improve staff’s product knowledge
- Observe and communicate new products and market information to Field Sales Representative
- Observe and communicate marketing initiatives by competitor brands to Marketing Manager, Curio Wellness Brands
- Represent Curio Wellness at non-cannabis events and activations
- Comply with all HR policies including confidentiality and non-disclosure
QUALIFICATIONS: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Education and Experience:
Bachelor’s Degree (BA, BS) or equivalent job-related experience.
Other Qualifications:
- 3 years’ experience in cannabis, pharmaceutical or consumer product goods marketing
- Proven ability to build customer and consumer relationships in support of brand and product awareness
- Strong presentation, communication, and negotiation skills
- Experience with field marketing software or customer relationship management software
- Highly motivated, self-directed, innovative, and able to work independently or among teams with keen judgement, common sense and resourcefulness.
- Adapts and thrives in a demanding, fast-paced environment
- Existing knowledge of the cannabis market preferred
- Excellent communication skills, particularly verbal, including strong presentation skills
- Flex schedule-this position requires availability to work evenings and weekends
- Proficiency in Microsoft Office Suite
- Deals with confidential information and/or issues using discretion and sound judgment.
Curio Wellness is an Equal Opportunity Employer Curio Wellness is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.
Must be 21 years old.
As a condition of employment, all Curio Wellness employees must comply with the State of Maryland requirements which include providing a copy of your fingerprints in the required format and consenting to an FBI Background Check.
Job Type: Part-time
Pay: $25.00 per hour
Benefits:
- Employee discount
- Flexible schedule
- Mileage reimbursement
- Paid training
Work Location: In person
Salary : $25