Demo

Business Development Representative

Curana Health, Inc.
Lansing, MI Full Time
POSTED ON 11/9/2025
AVAILABLE BEFORE 9/10/2026

 

At Curana Health, we’re on a mission to radically improve the health, happiness, and dignity of older adults—and we’re looking for passionate people to help us do it.

 

As a national leader in value-based care, we offer senior living communities and skilled nursing facilities a wide range of solutions (including on-site primary care services, Accountable Care Organizations, and Medicare Advantage Special Needs Plans) proven to enhance health outcomes, streamline operations, and create new financial opportunities.

 

Founded in 2021, we’ve grown quickly—now serving 200,000 seniors in 1,500 communities across 32 states. Our team includes more than 1,000 clinicians alongside care coordinators, analysts, operators, and professionals from all backgrounds, all working together to deliver high-quality, proactive solutions for senior living operators and those they care for.

 

If you’re looking to make a meaningful impact on the senior healthcare landscape, you’re in the right place—and we look forward to working with you.

 

For more information about our company, visit CuranaHealth.com.

Summary

To enable Curana Health’s expansion, the Business Development team is seeking a driven, outgoing individual to grow our footprint in key markets by expanding current relationships and identifying new opportunities. The ideal candidate will have experience in and around the senior living industry and be able to leverage existing relationships from Day One. This position will be a key player in driving Curana Health’s rapid growth and maintaining our status as a market leader.

Essential Duties & Responsibilities

  • Develop a strong understanding of Curana Health’s care models and how they add value to senior housing communities and their residents
  • Build relationships with current and future partners in your market and identify how Curana Health can support their organization
  • Keep in contact with current and future partners via site visits, emails, phone calls, etc.
  • Accurately track and manage current and pipeline relationships utilizing company tools (e.g., CRM)
  • Schedule and attend pitch meetings with potential partners and Business Development leadership
  • Attend sales meetings with cross-functional internal stakeholders to provide updates on your market and discuss growth strategies

Qualifications

  • Bachelor’s Degree (BA/BS) preferred
  • 2-5 years of experience working in the senior living industry with an understanding of operations in Nursing Homes, Assisted Living Facilities, Life Plan Communities, or related businesses
  • Experience selling clinical services to senior living facilities or SNFs such as primary care services, geriatric care management, memory care, palliative, hospice, therapy, behavioral health services, wound care, telehealth services, etc
  • Demonstrated relationships with senior housing operators in assigned territory
  • Experience in a client-facing role (sales experience preferred)
  • Ability and desire to travel to partner communities (~25% overnight travel)

 

 

 

 

We’re thrilled to announce that Curana Health has been named the 147th fastest growing, privately owned company in the nation on Inc. magazine’s prestigious Inc. 5000 list. Curana also ranked 16th in the “Healthcare & Medical” industry category and 21st in Texas.

 

This recognition underscores Curana Health’s impact in transforming senior housing by supporting operator stability and ensuring seniors receive the high-quality care they deserve.

 

Salary.com Estimation for Business Development Representative in Lansing, MI
$74,695 to $96,432
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