What are the responsibilities and job description for the Social Media Specialist position at Crunch Fitness?
Social Media Specialist (On-Site HQ office- Tampa, FL)
Here We GROW Again!
Are you a creative storyteller with a passion for fitness, social media, and making brands come alive online? If so, this is your moment to shine!
CR Fitness is one of the fastest-growing Crunch Fitness franchise groups — with 95 locations open and 100 on the horizon. We’re looking for a Social Media Specilaist who’s ready to leave average in the past and join one of the most exciting growth stories in the fitness industry.
At Crunch, we make serious exercise fun by fusing fitness and entertainment while living our No Judgments philosophy. Working here isn’t just a job — it’s a chance to inspire others, showcase our amazing culture, and grow your own career within a people-first organization that promotes from within.
If you’re energetic, organized, and love turning content into connection, this is your opportunity to make an impact while doing what you love.
What You'll Do
- Engage daily with followers by monitoring and responding to comments and messages across our pre-sale social pages.
- Create fun, high-quality, on-brand content that drives engagement, builds excitement, and generates leads for our new clubs.
- Coordinate and execute email and SMS campaigns to support our one-day cyber sales and grand openings.
- Partner with our creative design team to request assets, review offers and ensure campaigns go live flawlessly.
- Keep every page fresh by highlighting local events, promotions, and initiatives that boost awareness and brand presence.
- Collaborate with management and our street teams to support lead generation and ensure accurate online representation.
- Be available to assist with social activity on weekends and during special events (like Cyber Sales and Grand Openings — remotely).
What You Bring
- Bachelor’s degree in Marketing, Communications, Business, or related field (preferred).
- 2 years of experience managing social media platforms.
- Strong writing, editing, and communication skills — you know how to make captions pop!
- Organized multitasker who thrives in a fast-paced environment.
- Proficient in Google Drive tools (Docs, Sheets, Slides, etc.).
- Bonus: Video shooting and editing experience, plus an eye for analytics and trends.
- Must be located in/around the Tampa Bay area as this role is on-site at our HQ office in Tampa, FL
What’s In It for You
- Medical, Dental, and Vision insurance
- 401(k)
- Paid Time Off (PTO)
- Life Insurance & Short-Term Disability
- Free Crunch Fitness membership
- Discounted Personal Training Sessions
- Fun, energetic team environment
- Real growth opportunities with a company that’s expanding fast
If you’re ready to build your career in an energetic, creative, and fitness-driven environment, apply today and let’s grow together!
About CR Fitness
CR Fitness is a leading franchisee of Crunch Fitness. The company is rapidly expanding its club footprint throughout Florida, Georgia, North Carolina, Texas, Tennessee, and Arizona and is led by a veteran management team with over one hundred years of combined experience in the fitness industry. With a comprehensive fitness offering and affordable price point, Crunch Fitness offers unmatched value to its members regardless of fitness level and is well positioned to take advantage of consumers’ increasing focus on health and wellness.
Crunch Fitness is an equal opportunity employer and does not discriminate against any employee or applicant for employment based on race, color, religion, national origin, age, gender, sex, ancestry, citizenship status, mental or physical disability, genetic information, sexual orientation, veteran status, or military status.