Demo

General Manager

Crumbl Cookies | Birmingham Area
Mountain, AL Full Time
POSTED ON 1/2/2026
AVAILABLE BEFORE 3/2/2026

JOB RESPONSIBILITIES (including but not limited to):

  • Hire, train, motivate employees with feedback and coaching
  • Conduct employee performance evaluations to assess growth and build career paths
  • Conduct bi-weekly inventory assessments of rotating ingredients
  • Order/purchase ingredients and supplies
  • Manage store efficiently each day in order to never sell out of cookies
  • Oversee quality control
  • Manage catering orders
  • Supervise production and forecast production needs
  • Maintain a clean and organized kitchen, achieving our quality standards
  • Communicate with owners on day-to-day operations and be in good standing with all leadership
  • Build and manage employee’s schedule
  • Responsible for consistent internal Slack communication
  • Monitoring store activity and ensure it is properly provisioned and staffed
  • Understand and track reports to manage and execute store metrics for performance
  • Complete store administration and ensure compliance with policies and procedures
  • Keep up with corporate posts & information on Crumbl’s internal app
  • Develop business strategies to increase store traffic and optimize profitability
  • Demonstrate excellent communication, leadership, coaching, and interpersonal skills
  • Time management, planning, and organizational skills
  • Conflict resolution for customers and employees
  • Exemplify excellent character and high performance
  • Ability to build & maintain a fun work environment
  • Acquire knowledge and skills for all positions and fill-in as needed by leading from-the-front
  • Ensure high levels of customer satisfaction through excellent hospitality


REQUIREMENTS

  • Bachelor’s Degree highly preferred (with a focus in business or hospitality management preferably)
  • Prior management experience of at least 2 years in food service
  • Must provide three references, at least two from employers
  • Open availability (available as needed for weekend;, holidays; morning, day & evening shifts)
  • Must work well in fast-paced, high-pressure situations and environments
  • Business knowledge (Labor, Cost of Goods, P&L, etc.)
  • Microsoft Office skills
  • Must have or be able to complete ServSafe certification
  • Food and facilities safety compliance
  • Background check required
  • Superior customer service and hospitality skills
  • Understand and demonstrate reliability, teachability and proactivity
  • Work well with a variety of personalities
  • Displays a friendly demeanor, strong work ethic, and attitude of growth
  • Detail-oriented
  • Ability to multi-task and communicate effectively
  • Passion for food service industry
  • Customer hospitality mindset and work experience
  • Able to lift 50 lbs and able to stand for entire shift
  • 45-50 hours per week required


GENERAL MANAGER

Crumbl Cookies in the Birmingham, AL area is looking for a skilled and motivated General Manager at one of our four stores. With locations in Vestavia Hills, Mountain Brook, Greystone Hwy. 280, and Alabaster locations, we have a city full of Crumbl-raving fans for you to enjoy serving!


Come join the fastest growing cookie franchise in the world baking cookies from scratch served warm to our customers. Crumbl Cookies is a tech-driven bakery placing a high priority on world class gourmet cookies served alongside an amazing customer experience! We place a premium on our Crew and our Customers! Crumbl’s mission is to bring families & friends together over the best box of cookies in the world and create meaningful moments with those who matter the most.


We are searching for a leader with integrity who loves high energy and fast-paced work environments. As local franchise owners, we value family! We are closed every Sunday to enjoy time away from work with our family. Our Crumbl family is also very tight knit, and we love the community we have in our stores with our crew. We as franchise partners and a leadership team work closely with each store to give support to our crew and encourage excellence to feel the reward of customer engagement in our communities around us!

Salary.com Estimation for General Manager in Mountain, AL
$69,411 to $108,344
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