Director of Parent Advocacy, Alpha - $200,000/year USD

The families who select Alpha work with trusted advisors across every area of their lives. This is the relationship they haven't had—until now.

You'll be the person they reach out to when uncertainty arises, when instincts tell them something isn't quite right, or when they want to share a milestone they know you'll appreciate. You'll understand each family deeply enough to sense their needs ahead of time—and you'll bring the judgment and composure to respond with discretion, warmth, and effortless professionalism. Over time, you'll become more than a school contact. You'll be woven into the way they navigate this phase of their family's journey.

That level of trust isn't built through policy. It emerges from presence—consistent, unhurried, and daily. You'll be a familiar face during morning drop-off and afternoon pickup, at evening events that hold meaning, and in private conversations that never appear on a schedule. You'll cultivate a community families feel invested in protecting, where belonging is natural and referrals follow from the quality of the experience itself.

Alpha operates differently from conventional schools. Students complete core academic work in two hours each day using AI-powered applications, then dedicate the remaining time to public speaking, critical thinking, and hands-on projects. No traditional lectures. No filler assignments. Top 1% outcomes nationwide. The families who choose this path are investing in something they believe deeply in—but conviction requires continuous support.

You'll sustain that dialogue with every family, through every question, for the entire duration of their enrollment. If advocating for an unconventional approach to discerning skeptics feels overwhelming, this position isn't the right match. If it feels like the most compelling conversation you could be leading, continue reading.

What You Will Be Doing

• Take ownership of the relationship with every family on campus—the sustained, evolving connection that makes parents feel recognized, not merely attended to
• Identify concerns before they surface as issues, and address them with the discretion and interpersonal skill that preserves trust
• Maintain visible presence where families gather: morning drop-off (7–9am), afternoon pickup (2–4pm), evening parent gatherings, and select weekend events
• Create a campus community with authentic depth—traditions, events, and interactions that give families a sense of belonging to something worth safeguarding
• Develop parent advocates naturally, delivering experiences of such consistent quality that referrals emerge as a matter of course
• Sustain the ongoing dialogue about Alpha's AI-driven model with families managing screen time concerns, skeptical relatives, and periodic uncertainty—not only during enrollment, but continuously throughout their campus tenure
• Recognize when a family is not well-suited and manage that situation with the same care you bring to all interactions—protecting the community is an integral aspect of service
• Establish the systems and routines this position demands in a setting where the framework is still being developed
  
  

What You Won’t Be Doing

• Overseeing enrollment—that responsibility belongs to the Admissions Director; your role starts once families commit and evolves from that point forward
• Operating from behind a desk—your community presence defines the position
• Adhering to standard 9–5 schedules—early mornings, late afternoons, and evening commitments are inherent to the role, not occasional exceptions
• Relying on administrative infrastructure, established protocols, or a full support team—you function with substantial autonomy and develop what the role requires
• Approaching family relationships as accounts to manage—this position values authentic connection over procedural adherence
  
  

Director Of Parent Advocacy Key Responsibilities

Serve as the trusted relationship at the heart of every family's Alpha experience. Maintain their confidence through challenging moments, cultivate a community where belonging feels meaningful, and establish the conditions that turn satisfied families into vocal advocates.

Basic Requirements

• Currently live within commuting range of one of these campus locations OR prepared to relocate within 60 days (candidates with established community ties preferred): Scottsdale, AZ; Palo Alto, CA; Piedmont, CA; Lake Forest, CA; San Francisco, CA; Greenwich, CT; Bethesda, MD; New York City, NY; Austin, TX; Fort Worth, TX; Houston, TX; or Kirkland, WA
• Authorized to work in the U.S. without need for sponsorship
• 5 years in a client-facing role serving high-net-worth or ultra-high-net-worth families—private school admissions, luxury hospitality, philanthropic advising, or comparable settings where discretion, warmth, and social sophistication were as critical as technical competence
• Proven capacity to maintain relationships through challenging situations with sophisticated families and preserve trust throughout
• Authentic presence and communication approach that builds confidence rapidly with affluent, high-expectation families—polished but not rehearsed
• Direct familiarity with independent, private, or non-traditional education—through professional experience or as a parent—that provides credible perspective when families question the approach
• Sincere belief in AI-powered education and the capacity to sustain that conviction authentically across years of parent relationships, extending well beyond initial enrollment discussions
• Flexibility for non-standard hours: early mornings (7–9am), late afternoons (2–4pm), evening events 2–3 times monthly, and occasional weekend participation
  
  

Nice-to-have Requirements

Exceptional candidates will possess at least one of the following:

• Established connections within the local affluent community that would provide immediate, organic credibility on campus
• Private or independent school background with demonstrated success in family retention and community building—beyond enrollment metrics alone
• Experience managing high-stakes family relationships where your judgment and discretion were the foundation of sustained trust
• A talent for designing experiences—gatherings, moments, settings—that make people feel part of something worth protecting
• Prior startup or early-stage organizational experience where you constructed systems from scratch and maintained composure amid rapid change
  
  

About Alpha

Want to join a learning rebellion that’s transforming the traditional classroom?

Alpha School is on a mission to reshape education with a bold approach that harnesses AI to accelerate learning and unleash student potential.

They don’t play by the old rules.

Alpha is creating a new paradigm where students master core academics in just two hours a day, freeing up time for hands-on, passion-driven learning that truly prepares them for the real world.

Alpha School is rewriting the rules of education.

Sounds too good to be true? It’s not.

There is so much to cover for this exciting role, and space here is limited. Hit the Apply button if you found this interesting and want to learn more. We look forward to meeting you!

Working with us

This is a full-time (40 hours per week), long-term position. The position is immediately available and requires entering into an independent contractor agreement with Crossover as a Contractor of Record. The compensation level for this role is $100 USD/hour, which equates to $200,000 USD/year assuming 40 hours per week and 50 weeks per year. The payment period is weekly. Consult www.crossover.com/help-and-faqs for more details on this topic.

Crossover Job Code: LJ-5598-US-Houston-DirectorofPare.013