Marketing Execution Specialist

Job Summary
We are seeking a dynamic and results-driven Marketing Execution Specialist to elevate our brand presence through innovative multichannel marketing strategies. In this role, you will be responsible for executing comprehensive marketing campaigns across digital and print platforms, ensuring alignment with business goals and audience engagement. Your expertise will help us optimize marketing efforts, increase brand awareness, and drive measurable growth. This paid position offers an exciting opportunity to contribute to impactful marketing initiatives in a fast-paced environment.

Duties

• Develop and implement multichannel marketing campaigns that integrate digital marketing, social media marketing, content marketing, and print advertising to maximize reach and engagement.
• Manage and optimize advertising sales efforts across platforms such as Facebook Advertising, Google AdWords, and other paid channels to increase lead generation and conversions.
• Utilize SEO techniques and Google Analytics insights to improve website visibility, track campaign performance, and refine strategies for better results.
• Create compelling content for various channels, including copywriting for emails, blogs, landing pages, and product descriptions that resonate with target audiences.
• Oversee the management of marketing automation tools and platforms like WordPress and HTML coding to streamline campaign workflows and enhance user experience.
• Conduct research on market trends, competitor activities, and customer preferences to inform strategic planning and content development.
• Collaborate with product management teams to align marketing initiatives with product launches and updates.
• Monitor budgets for campaigns, ensuring cost-effective spending while achieving desired outcomes.
• Analyze campaign performance data using analytics tools to identify opportunities for optimization in performance marketing efforts.

Experience

• Proven experience in digital marketing, including SEO, social media marketing, content creation, and performance marketing strategies.
• Hands-on knowledge of advertising sales techniques across multiple channels such as Facebook Advertising and Google AdWords.
• Proficiency with Adobe Creative Suite (Photoshop, Illustrator) for creating visual assets that support campaigns.
• Familiarity with e-commerce platforms and experience managing campaigns through WordPress or similar CMS tools.
• Strong understanding of HTML basics for customizing landing pages or email templates.
• Experience utilizing Google Analytics and other analytics tools to measure campaign effectiveness and user engagement metrics.
• Background in B2B (business-to-business) marketing with a focus on lead generation and nurturing strategies.
• Ability to manage multiple projects simultaneously while adhering to deadlines within budget constraints.
• Excellent research skills combined with copywriting expertise to craft compelling messaging tailored to diverse audiences. Join us as a Marketing Execution Specialist if you’re passionate about driving innovative campaigns that make an impact! Bring your creativity, analytical mindset, and enthusiasm for digital marketing to help us reach new heights in brand engagement and growth!

Job Type: Full-time

Pay: $49,279.88 - $69,347.81 per year

Benefits:

• 401(k)
• Flexible schedule
• Health insurance
• Paid time off

Work Location: Hybrid remote in Delphos, OH 45833

Salary : $49,280 - $69,348