Inside Sales Development Associate

Criterion Critical Systems is a leading electrical contracting company based in Carmichael, CA. With a focus on data centers, UPS installs, and mission critical environments, we are committed to providing top-quality electrical solutions. Our team of experienced electricians is dedicated to handling all electrical needs, from installations to maintenance, with a focus on safety, efficiency, and reliability. Whether it's small repairs or large-scale projects, we are here to ensure that your space is energy-efficient and safe for all occupants.

Position

Criterion is looking for a dynamic self-starter to support the VP of Sales in all early stages of the sales process. The Inside Sales Development Associate is responsible for generating new business, fostering client relationships, and promoting the company’s services. This role requires a comprehensive understanding of prospecting techniques, construction project phases, and related scopes. The ideal candidate will possess strong communication skills, industry knowledge, and the ability to support clients throughout the full project lifecycle, with a team-first oriented attitude. This position has the potential to evolve into a broader role based on performance. This role is a hybrid, based in Sacramento, CA, with an expectation of a minimum of 1 day a week in person.

What You’ll Do

Key Responsibilities

• Assist the VP of Sales in day-to-day coordination and management of business sales activities
• Lead Generation & Prospecting: Identify, pursue, and secure new business opportunities within the electrical construction market.
• Pipeline Management: Maintain and update CRM systems with accurate lead data.
• Client Qualification: Qualify leads by determining needs and assessing potential for fit
• Sales Support: Prepare vendor quotes, proposals

Finance

• Submitting expense reports and processing incoming receipts 
• Collating and updating budget/financial spreadsheets

Other

• Monitor and manage sales operations to meet company goals
• Maintain clear and accurate sales documents/procedures for reference purposes
• Coordinating internal and external meetings for Sales team
• Industry Knowledge: Stay updated on construction trends, materials, and competitor activities.

Qualifications

• 2 years of relevant experience (e.g. sales, business operations, construction, etc.)
• Strong business development and networking abilities
• Ability to systematically work through complex problems to reach desired outcomes
• Professional communication to ensure effective collaboration with internal departments and external partners.
• Bonus: Experience in data center construction, full-cycle project management, Method.me, and Quickbooks

Benefits

• $60,000 - $75,000 base salary range for this position. Within the range, individual pay is determined by job-related skills, experience, location, and business needs.
• Comprehensive insurance (medical/dental/vision/)
• 401k and employer match
• Monthly mobile phone bill. 
• Generous PTO policy.
• A supportive remote environment. 
• Stipend for your ideal remote set-up: laptop, headphones, etc.