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Brand Director

Crew Finance
York, NY Full Time
POSTED ON 4/3/2026 CLOSED ON 5/24/2026

What are the responsibilities and job description for the Brand Director position at Crew Finance?

We’re supporting one of our incredible skincare clients in a search for a Senior Brand Expert.


The successful candidate will act as a strategic and creative leader, leading product marketing and integrated campaigns across all touchpoints. This is a hands-on role ideal for someone who thrives in a fast-paced startup environment and loves bringing ideas to life from concept through execution.


What you'll do;

🌿 Develop and execute brand and product marketing strategies that drive awareness, engagement, and conversion.

🌿 Lead new product launches from concept and positioning to go-to-market execution across DTC, retail, and social.

🌿 Oversee the marketing calendar and campaign planning, ensuring alignment across teams and channels.

🌿 Manage budgets, partners, and creative deliverables to deliver impactful, on-brand activations.

🌿 Collaborate cross-functionally with creative, sales, operations, and digital teams to ensure flawless brand execution.


What you'll bring;

🌿 5–10 years’ experience in brand or product marketing within the beauty, skincare, or wellness space.

🌿 Proven ability to manage end-to-end product lifecycles and integrated campaigns.

🌿 Strong analytical mindset with an eye for storytelling and brand consistency.

🌿 Collaborative, detail-oriented, and passionate about consumer experience.

Salary : $115,000 - $145,000

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