Demo

Director of Group Sales

Crestline Hotels & Resorts
Orlando, FL Full Time
POSTED ON 5/23/2026
AVAILABLE BEFORE 6/21/2026

Embassy Suites ICON Park is seeking a Complex Director of Group Sales to join the team. We offer great benefits and a great place to work.


Overview:

The Director of Group Sales is responsible for using independent judgment and professional discretion to book substantial and profitable business into the hotels, taking into consideration the needs of the hotels as well as those of the client. This position must be able to take the general pricing guidelines and booking patterns into consideration and make sound business decisions that will positively impact the hotel's revenue. This person will also take on a leadership role within the department and help to develop and mentor others.


Key Duties & Responsibilities:

  • Selling group rooms, developing, and following up on leads for assigned markets.
  • Conduct effective sales programs in established group room markets by setting and achieving goals.
  • Achieves sales goals.
  • Develops and implements new/special market programs when needed.
  • Evaluates potential business for existing and new markets.
  • Communicates accurate information on in-house groups to help hotel associates service their needs most completely. Maintains daily contact with in-house groups.
  • Anticipates (or reacts to) group problems and provides solutions.
  • Maintains effective communication, with all necessary contacts, regarding group business, reports of conventions, copies of correspondence and memos.
  • Develops and maintains owner relations, as it relates to business opportunities.
  • Prepares specialized reports, as needed.
  • Understands forecasting month end reports, assists in compiling reports when needed.
  • Keeps abreast of budgeted revenue goals and assists in putting together plans and actions or originates and generates business when needed.
  • Ensures that all guest checks, payments, master folios and advanced deposits are submitted to accounting; ensures that any other group information, which is necessary and/or helpful for successful convention business, is submitted to appropriate departments.
  • Understands and works closely with Reservations Department to ensure target ceilings and rates are met.
  • Represents company at trade association meetings to promote property.
  • Responsible for knowing and abiding by all department, hotel and company policies and procedures.
  • Other duties as assigned.

Education and Experience:

  • Must have a high school diploma or GED plus three to four years’ experience in hotel and/or conference center sales; or any equivalent combination of education and experience which provides the above knowledge, skills and abilities.
  • Two to four years related experience.
  • Ability to utilize a variety of computer programs effectively and efficiently, i.e., Word, Excel, property management system, timekeeping system, etc.
  • Hotel Sales experience preferred.


Crestline Hotels & Resorts is an Equal Opportunity Employer/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, protected veteran status, sexual orientation, gender, identity, or disability status.

Salary.com Estimation for Director of Group Sales in Orlando, FL
$174,152 to $231,106
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