What are the responsibilities and job description for the Senior Marketing Manager position at Crescent Hotels?
Description
📍 Location: On-site at The Kali Hotel & Rooftop, Hollywood Park, Inglewood, CA
⏳ Schedule: Full-Time, Overtime Eligible Manager
💰 Salary Range: $90,000 - $110,000 annually, based on experience
About The Kali Hotel & RooftopReady to build a brand from the ground up? Join the opening team at The Kali Hotel & Rooftop, Autograph Collection, and help launch one of Southern California's most anticipated lifestyle destinations. Located within the dynamic Hollywood Park Campus, adjacent to SoFi Stadium, Intuit Dome, YouTube Theater, and Kia Forum, The Kali is poised to become a vibrant gathering place where hospitality, entertainment, culture, and community come together.
As a foundational member of the pre-opening commercial team, you'll have the unique opportunity to shape the hotel's identity, drive awareness, and establish The Kali as a destination for travelers, locals, and event-goers alike.
About the RoleWe are seeking a strategic, creative, and results-driven Senior Marketing Manager to lead the pre-opening and ongoing marketing efforts for The Kali Hotel & Rooftop. This role will be responsible for building brand awareness from the ground up, developing integrated marketing strategies, and driving market share across leisure, group, food & beverage, events, and transient business segments.
The Senior Marketing Manager will serve as the property's brand steward, overseeing digital marketing, social media, content creation, PR initiatives, influencer partnerships, community engagement, and grand opening activations while working closely with Sales, Revenue Management, Operations, Food & Beverage, and Marriott partners.
Key ResponsibilitiesBrand Building & Storytelling- Lead the launch and growth of The Kali brand across all guest touchpoints.
- Develop compelling content, campaigns, and activations that bring the hotel's story to life.
- Drive PR, influencer, social media, and digital marketing initiatives that generate awareness and engagement.
- Execute marketing strategies that support revenue, occupancy, and ownership objectives.
- Partner with Sales, Revenue Management, and Food & Beverage teams to drive demand across rooms, dining venues, rooftop experiences, and events.
- Measure performance and provide strategic reporting and recommendations.
- Build meaningful relationships with Hollywood Park stakeholders, local businesses, media partners, and community leaders.
- Develop partnerships that expand brand visibility and strengthen community connections.
- Represent The Kali at local events and networking opportunities.
- Lead marketing efforts supporting the hotel's launch, social channel development, website presence, and audience growth.
- Support planning and promotion of grand opening events, media activations, and community celebrations.
✔ 3 years of hospitality marketing experience, preferably within lifestyle, independent, or full-service hotel environments
✔ Proven success developing marketing campaigns that drive measurable business results
✔ Strong understanding of digital marketing, social media, content creation, and brand strategy
✔ Experience promoting food & beverage outlets, events, rooftop venues, or lifestyle concepts preferred
✔ Familiarity with Marriott digital platforms, marketing programs, and paid media tools is highly desirable
✔ Excellent communication, organizational, and project management skills
✔ Passion for storytelling, creativity, and delivering memorable guest experiences
- Be part of an exciting hotel opening from day one.
- Help define and shape a new lifestyle brand in one of Southern California's fastest-growing entertainment districts.
- Collaborate with a passionate leadership team focused on innovation and growth.
- Work at the center of world-class sports, entertainment, dining, and cultural experiences.
Ready to make your mark? Join The Kali Hotel & Rooftop and help create the next iconic destination in Los Angeles hospitality.
Qualifications
Website Management
Experience
- Preferred
2 years:
Website Management
- Preferred
2 years:
Social Media Management
- Preferred
2 years:
Email Marketing
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
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Salary : $90,000 - $110,000