What are the responsibilities and job description for the SR Account or Sales Manager position at Creative Technology?
Company Description Creative Technology (CT) is a global leader in specialist audio visual solutions for sports, corporate, exhibition, entertainment, and permanent installation markets. The company delivers bespoke event staging services, combining high-quality equipment with expert advice and support, from large screen displays to advanced content delivery systems.
CT’s reputation is built on exceptional customer service enabled by innovative use of cutting-edge technology and highly skilled technical and operational teams. With inventoried offices across Europe, the USA, the Middle East, and Asia Pacific, CT leverages strong international collaboration to serve clients worldwide. CT also manages logistics and support services, providing turnkey solutions for complex projects in challenging locations through its extensive experience and global supplier network.
Role Description The Senior Account/Sales Manager role at Creative Technology is a full-time, position based in various markets in the USA. This role is responsible for managing key client relationships, identifying new business opportunities, and driving revenue growth within targeted markets. Day-to-day responsibilities include prospecting and qualifying leads, preparing proposals and quotations, conducting client presentations, and negotiating contracts in alignment with company guidelines.
The Senior Account/Sales Manager collaborates closely with operations and technical teams to ensure accurate scoping of projects, timely delivery of services, and high client satisfaction. The role also involves tracking sales performance, maintaining CRM records, forecasting pipeline activity, and representing CT at industry events to strengthen market presence.
Qualifications
- Strong account management and sales skills, including lead generation, opportunity qualification, and contract negotiation.
- Experience in client relationship management, with a focus on delivering high levels of customer service and retaining key accounts.
- Knowledge of audio visual solutions, event staging, or related technology services, with the ability to understand technical offerings and project requirements.
- Proficiency with CRM systems and standard productivity tools (e.g., Microsoft Office or equivalent) for tracking opportunities and preparing proposals.
- Excellent written and verbal communication skills, including presenting to clients and collaborating with internal stakeholders.
- Strong organizational and time management abilities, with a track record of handling multiple projects and deadlines.
- Ability to travel to client locations and events as needed.
- Relevant experience in B2B sales, preferably in AV, events, or technology sectors; bachelor’s degree in Business, Marketing, Communications, or a related field is preferred.
- Demonstrated problem-solving skills, commercial awareness, and comfort working in a fast-paced, project-driven environment.