Demo

Lifecycle Marketing Manager - REMOTE

Creative Circle
York, NY Remote Contractor
POSTED ON 11/26/2025
AVAILABLE BEFORE 12/24/2025
Our client, a product company for pets, is currently seeking a Growth / Lifecycle Marketing Manager with subscription or loyalty experience to join their team! This is a fully remote positon, working East Coast hours, and you must have your own laptop!

This Freelance position starts on December 8th, 40 hours per week. There is an opportunity to convert to a fulltime employee for the right candidate.

As the Growth LCM Manager, you will lead strategies to drive new subscriber acquisition across Email, SMS, and Referral channels. This role requires a performance-driven marketer who combines strategic thinking with hands-on execution to deliver measurable growth.

Responsibilities

  • Own end-to-end strategy and optimization for Email, SMS, and Refer-a-Friend campaigns
  • Scheduling email campaign roll-outs
  • Build and scale automated lifecycle journeys (welcome, conversion, reactivation, churn winback)
  • Develop and execute an experimentation roadmap (A/B, multivariate, segmentation, channel mix)
  • Serve as SME on segmentation, targeting, and contact strategies for prospects and churned customers
  • Partner with Creative, Product, and Data teams to deliver high-performing messaging and UX
  • Report on KPIs with actionable insights

Qualifications

  • BA/BS in Marketing or Business Analytics preferred
  • 4-6 years in CRM, lifecycle, or growth marketing (subscription experience strongly preferred)
  • Expertise with CRM platforms (Klaviyo, Iterable, Braze) and data-driven audience logic
  • Proven success driving revenue through Email and SMS
  • Strong analytical skills and experience in experiment design
  • Excellent communication and collaboration skills
  • HTML/CSS familiarity a plus

In this position, you may have access to client or customer systems, confidential and/or proprietary information or data.

Benefits

Creative Circle's Freelance Employee benefits package includes eligibility for Minimum Essential Coverage (MEC) medical plan, dental/vision/term life package, discount prescription program, critical illness, accident, tele-behavioral health, and 401(k) plan. Sick leave is provided to Candidates whose assignment work location is in a state or city subject to sick leave laws. A Minimum Value (MV) PPO medical plan, Employee Stock Purchase Plan, and paid holiday eligibility are based on length and dates of service.

Email Your Resume In Word To

Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply, but you may also:

jennifer.scott@jobalert.creativecircle.com

  • Please do NOT change the email subject line in any way. You must keep the JobID: linkedin : JS47-1913685 -- in the email subject line for your application to be considered.***

Jennifer Scott - Lead Recruiter

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa such as a H-1B, TN, or O visa. We do not support or provide training for STEM/OPT programs. Additionally, you must be physically located in and perform the work for our client in the United States.

This job was first posted by Creative Circle on 11/24/2025 and applications will be accepted on an ongoing basis until the position is filled or closed.

Creative Circle is an Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements. United Healthcare creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Creative Circle.

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Salary : $48 - $50

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