What are the responsibilities and job description for the Video Editor - Brand, Social, and Video Ads position at Create Wellness?
We are a fast-growing brand in the supplements and health & wellness space, dedicated to helping people experience the benefits of creatine for themselves. We're looking for a creative and highly skilled Video Editor to bring our brand to life across social channels, digital campaigns, and paid advertising.
This role is ideal for someone who can balance creative storytelling with performance-driven editing—someone who understands both the vibe of a brand and the metrics that make ads convert. This individual will report to the Video Editing Lead and will work closely with the brand, social, and ads teams.
The ideal candidate has experience working across brand and social content, with experience creating content that converts for ads across Meta, TikTok, YouTube, and beyond.
Please ensure that your submitted portfolio includes material for brand, organic social, and paid social efforts.
What You'll Do
(60% Brand & Social Editing)
Benefits:
At Create Wellness, we're building a category-defining wellness brand that helps people feel their best every day. You'll join a small, high-output team where your work will have immediate and visible impact. We move quickly, expect a lot from ourselves and each other, and have fun while doing it.
This role is ideal for someone who can balance creative storytelling with performance-driven editing—someone who understands both the vibe of a brand and the metrics that make ads convert. This individual will report to the Video Editing Lead and will work closely with the brand, social, and ads teams.
The ideal candidate has experience working across brand and social content, with experience creating content that converts for ads across Meta, TikTok, YouTube, and beyond.
Please ensure that your submitted portfolio includes material for brand, organic social, and paid social efforts.
What You'll Do
(60% Brand & Social Editing)
- Create quick-turnaround, viral-ready video edits optimized for Instagram (Reels), TikTok, and other short-form platforms with a focus on reach and performance
- Edit branded content with a high-production, stylized approach—transforming raw creator footage, in-office captures, and photoshoot material into polished, on-brand assets
- Own all video efforts for brand-focused campaigns, including, but not limited to, product and retailer announcement videos, partnership assets on social, and the like
- Maintain consistent brand tone, look, and feel across all content
- Bring fresh visual ideas and editing techniques that elevate the perception of the brand in the wellness and lifestyle space
- Blend a strong sense of storytelling and aesthetic style with high-performing editing techniques that align with our brand voice and drive social reach and engagement
- Repurpose raw footage into engaging, scroll-stopping clips optimized for each platform
- Collaborate with marketing and creative teams to execute content calendars and campaign launches
- Work with the Brand team to ideate on concepts for one-off campaigns as well as day-to-day efforts on social, web, and beyond
- Create high-performing video ads for Meta, TikTok, YouTube, and other paid channels
- Edit with a strong understanding of hooks, pacing, CTAs, and conversion-focused storytelling
- Incorporate performance data into ad creative and support a structured, rigorous, performance-driven testing ideology
- Stay up to date on trends in DTC and health & fitness content
- 2-3 years of experience editing brand, social, and ads content for supplement and/or health and wellness brands
- Proven experience editing for supplements, health, wellness, or fitness brands
- Strong portfolio of brand videos, social content, and performance ads
- Expertise in Adobe Premiere Pro (or equivalent) and basic motion graphics
- Ability to work quickly, meet deadlines, and adapt edits for multiple formats
- Understanding of current trends in social media content and paid ads
- Comfort working asynchronously with team members in different locations
- Experience using platforms like Air for content management and review
- Experience working within project management platforms like ClickUp
- Experience filming content—on location, in studio, or lifestyle shoots
- Ability to direct talent and guide shot composition for brand storytelling
- Experience cutting content for retail partners and ongoing retail support
Benefits:
- Competitive compensation including salary and equity
- Fully-paid health, dental, and vision insurance
- Downtown Manhattan office, with flexible work setup and 15 days of PTO
At Create Wellness, we're building a category-defining wellness brand that helps people feel their best every day. You'll join a small, high-output team where your work will have immediate and visible impact. We move quickly, expect a lot from ourselves and each other, and have fun while doing it.