What are the responsibilities and job description for the Influencer Campaign Manager position at Creatable?
Location: San Diego
Team: Creator Support Team
Reports to: Chief Revenue Officer (US-based)
About UsWe are Creatable, a US-based software and services company powering creator-led growth for leading global brands and retailers across the beauty, fashion and other lifestyle categories. Our platform and services help companies discover, manage, and scale influencer marketing programs with measurable impact. Some of our clients include GAP, Ulta Beauty, Aeropostale, Jared Jewelers.
Role OverviewWe’re hiring an Influencer Campaign Manager who will be needed to support various clients with high dedication to a major Korean beauty & personal retail client, while helping us build a scalable foundation for influencer marketing across Korea (and potentially adjacent markets such as Japan or Southeast Asia). This is not just execution support; you’ll be the expert helping us navigate culture, creators, and expectations in one of the fastest growing markets in the world.
What You’ll DoClient & Program Support
- Support day-to-day execution for our clients, including a large Korean retail client’s influencer campaigns and affiliate program;
- Act as a cultural and linguistic bridge between US-based teams and Korean stakeholders;
- Help create and localize campaign strategy, messaging, and creator briefs;
- Ensure timelines, deliverables, and campaign quality standards are met.
Creator (Influencer) Management
- Source, vet, and recommend Korean and other creators across platforms (Instagram, YouTube, TikTok, Naver, Kakao, etc.)
- Manage outreach, negotiations, onboarding, and ongoing communication with creators
- Guide creators to produce high-performing, on-brand content
- Stay on top of pricing norms, contracts, and local expectations
Market Expertise
- Provide insights on influencer trends, platform shifts, and consumer behavior
- Advise internal teams on what will (and won’t) work culturally
- Help adapt our playbooks to the Korean market
Operations & Coordination
- Collaborate with US-based program managers, strategy, and product teams
- Track campaign performance and support reporting efforts
- Help improve workflows, documentation, and regional best practices
Must-Have
- Native Korean fluency strong professional English
- 2–5 years experience in influencer marketing, social media, or creator partnerships
- Deep familiarity with the Korean retail and creator ecosystems and platforms
- Experience communicating directly with executives and creators/influencers
- Strong cultural intuition; understand tone, trends, and audience expectations in Korea
- Ability to work cross-functionally with global teams across time zone
- Experience working with retail, e-commerce, or consumer brands
- Experience in an agency, platform, or creator-focused company
- Familiarity with influencer marketing tools or SaaS platforms
- Experience negotiating contracts and managing campaign budgets
- Exposure to markets beyond Korea (Japan, SEA, etc.)
- You don’t just follow trends; you spot them early
- You can tell when a campaign will fail culturally before it launches
- Creators actually enjoy working with you (this matters more than resumes)
- You’re comfortable pushing back on global teams when something won’t land locally
- You balance execution speed with attention to detail
- Able to operate independently in-market without heavy oversight
- Highly responsive and organized in a fast-moving environment
- Willing to build processes where none currently exist
- You’ll directly influence how we build in this market
- You’ll help define our creator strategy and standards locally
- You’ll have visibility with leadership and real ownership
This is a ground-floor opportunity; not a maintenance role.
Compensation & Benefits- Competitive salary (based on experience and location)
- Performance-based incentives
- Opportunity for growth as we expand in Asia
This role is not just about speaking Korean—it’s about understanding Korea. If you’ve lived the creator ecosystem, built relationships, and know how things actually get done locally, you’ll thrive here.