Digital Marketing Manager

Cozy Earth, recognized as the #299 fastest-growing company on the Inc. 5000 list, is at the forefront of home luxury and apparel. Our mission is to transform everyday comfort with our incredibly soft, temperature-regulating bedding, sleepwear, loungewear, and bath products. As the only brand to earn a spot on "Oprah's Favorite Things" for five years in a row across five different categories, we pride ourselves on exceptional quality and innovation.

We're excited to expand our team with a Digital Marketing Manager who will play a key role in driving growth across our digital channels. This individual will own and execute performance-driven digital strategies while managing and mentoring a small team, optimizing campaigns, and partnering cross-functionally to elevate Cozy Earth's online presence and customer experience.

Responsibilities:

• Own and execute Cozy Earth's digital marketing strategy across paid search, paid social, display, and emerging digital channels


• Manage, mentor, and develop two digital marketing team members, providing clear direction, feedback, and growth opportunities


• Plan, launch, and optimize full-funnel campaigns focused on acquisition, conversion, and retention


• Analyze performance data and KPIs to drive insights, optimize spend, and improve ROI


• Collaborate closely with Creative, Retention, Web, and Product teams to ensure cohesive messaging and execution


• Manage agency and platform partners as needed (Meta, Google, affiliates, etc.)


• Stay current on digital marketing trends, platform updates, and best practices to keep Cozy Earth competitive


• Support testing and experimentation initiatives to continuously improve performance and scalability


• Other duties as assigned

Skills and Qualifications:

• 3-5 years of experience in digital or performance marketing, preferably in eCommerce or DTC


• Experience managing and mentoring direct reports


• Strong understanding of paid media platforms (Google, Meta, TikTok, etc.) and performance metrics


• Data-driven mindset with the ability to turn insights into action


• Excellent communication and collaboration skills


• Comfortable working in a fast-paced, growth-stage environment


• Experience with budgeting, forecasting, and performance reporting is a plus

Why Join Cozy Earth?

Comprehensive Benefits: Medical, dental, and vision coverage to keep you healthy.

Future Planning: 401K plan to secure your financial future.

Work-Life Balance: Flexible PTO to ensure you have the time you need for rest and relaxation.

Wellness Perks: Monthly self-care benefit to support your overall well-being.

Exclusive Discounts: Access generous discounts on all our products.

Cozy Earth is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.