What are the responsibilities and job description for the Event Sales Manager position at Covelop Inc?
About the Opportunity
This is a portfolio sales role covering two distinct Covelop hospitality properties — The Anderson Paso in Paso Robles and Avila Beach Golf Resort — with potential to expand across the broader Covelop hospitality portfolio. You will be the primary driver of event revenue across both venues, owning the full sales cycle from first inquiry through signed contract, then handing off to the Events Coordinator for execution.
About the Properties
The Anderson Paso — Paso Robles, CA
Perched along historic Anderson Road, The Anderson Paso stands on a property rooted in Paso Robles' winemaking heritage. Reimagined under the vision of the Covelop team, it is a destination where history meets modern elegance — elevated hilltop views, curated food and drink, and a collection of distinctive event spaces.
Avila Beach Golf Resort — Avila Beach, CA
A premier Central Coast resort and golf destination offering full-service event and banquet facilities, stunning ocean-adjacent setting, and a range of spaces for weddings, corporate events, and social celebrations.
What You'll Do
Sales & Revenue Generation
Respond to all inbound event inquiries across both properties — weddings, corporate events, rehearsal dinners, social celebrations, and buyouts
Conduct venue tours and build enthusiasm for each property, matching clients to the right spaces
Develop and present customized proposals and contracts
Manage the full sales cycle from first inquiry through signed contract, then hand off to the Events Coordinator
Proactively prospect for new business: corporate accounts, wedding planners, local businesses, and event agencies
Build and maintain relationships with local vendors, event professionals, and community partners across the Central Coast
Track leads, pipeline, and booked revenue using the venue's CRM or booking system
Strategy & Reporting
Meet quarterly revenue targets set at hire; report on pipeline and booked business to leadership
Identify opportunities to grow revenue across event types, seasons, and package structures at both properties
Provide input on pricing, promotions, and packages based on market feedback
Stay current on local market trends, competitor offerings, and industry best practices
Client Experience
Represent the Covelop brand with professionalism and warmth at all touchpoints
Set clear client expectations before handoff to the Events Coordinator
Participate in venue events and community activations when relevant to sales goals
What We're Looking For
2 years of event sales, venue sales, or hospitality sales experience
Proven track record of meeting or exceeding revenue targets
Exceptional communication and relationship-building skills — you genuinely enjoy selling
Experience with wedding and/or corporate event sales strongly preferred
Organized and comfortable managing a pipeline of active leads across multiple properties
Familiarity with CRM or event booking software
Knowledge of the Central Coast market and local hospitality industry a plus
Flexible availability including some evenings and weekends for tours and events
Compensation & Benefits
Base Salary: 60,000 – 70,000 DOE
Quarterly performance bonus tied to revenue targets
Medical, Dental & Vision Insurance — 100% employer-paid for employee
Health FSA and HSA options
Dependent Care FSA
401(k) with up to 2% employer match after 6 months
Competitive PTO
How to Apply
To apply, please include your resume in .PDF format
Salary : $60,000 - $70,000