Marketing Associate

Location: New York or San Francisco (Remote)

Reports to: Director of Marketing 

We’re looking for a detail-oriented and resourceful Marketing Associate to join our team. This role will support Cora’s marketing initiatives across influencer, events, social, retail, press, and partnerships. You'll play a key role in bringing campaigns. bring campaigns to life—from coordinating shipments and researching partners to tracking content in real time at activations. This position is perfect for someone who thrives on organization, loves creative problem-solving, and wants to grow within a fast-moving, values-driven brand.

About Cora: 

Cora is a high growth, modern wellness brand dedicated to providing comfort through the uncomfortable. Cora was founded in 2016 with a core product offering of organic cotton tampons and a mission to shake up an outdated category. Since then, we've grown to become a leading brand of clean period care products, including tampons, pads, liners, and reusable options such as cups and discs. Plus, with every Cora purchase, we provide period products and body literacy resources to people who might otherwise go without. Because every body deserves comfort.

Influencer & Seeding

• Manage monthly product seeding and maintain/expand Cora’s influencer rolodex.
• Coordinate influencer gifting, shipments, and follow-ups.

Campaign & Event Support

• Track content during influencer activations and brand events.
• Create recap reports that highlight performance, key learnings, and recommendations.
• Provide on-site support at events, activations, and photoshoots.

Partnerships & Outreach

• Research potential partners (e.g., local businesses, brands) for events, gifting, and collaborations.
• Conduct outreach to partner brands to secure gifting or co-marketing opportunities.

Vendor & Logistics Coordination

• Liaise with vendors for production, gifting, and event needs.
• Ensure timely delivery of press and influencer shipments.

Cross-Functional Collaboration

• Work closely with the social media team to support influencer content, campaign amplification, and community engagement.
• Partner with the creative team on asset needs for events, retail, and influencer campaigns.
• Coordinate with internal teams to ensure consistency across all marketing touchpoints.

Retail Marketing Support

• Assist with retail marketing initiatives, including campaign execution, in-store activations, and shopper marketing programs.
• Track and recap performance of retail marketing activities and provide insights to the broader team.
• Support retailer-specific content creation and influencer amplification to drive awareness in key accounts.

General Marketing Coordination

• Own calendars, trackers (KPI/results tracking), and project timelines to keep initiatives running smoothly.
• Support day-to-day marketing team operations and cross-functional communication.

• 2–3 years of experience in marketing, influencer management, PR, or a related role (internships included), with familiarity across platforms like TikTok, Instagram, and YouTube.
• Social Media fluent and deeply familiar with platforms like TikTok, Instagram, and YouTube, with an understanding of creator and cultural trends.
• Highly organized with excellent attention to detail.
• Strong written and verbal communication skills.
• Comfortable juggling multiple projects in a fast-paced environment.
• Self-starter with a collaborative spirit and willingness to jump in wherever needed.
• Passion for women’s health and Cora’s mission.