What are the responsibilities and job description for the Marketing Specialist position at Cooper University Hospital?
About Us
At Cooper University Health Care, our commitment to providing extraordinary health care begins with our team. Our extraordinary professionals are continuously discovering clinical innovations and enhanced access to the most up-to-date facilities, equipment, technologies and research protocols. We have a commitment to its employees by providing competitive rates and compensation, a comprehensive employee benefits programs, attractive working conditions, and the chance to build and explore a career opportunity by offering professional development.
Discover why Cooper University Health Care is the employer of choice in South Jersey.
Short Description
Support recruitment, retention, and engagement of nursing and patient care team members through marketing and communications efforts including:• Develop new and update existing collateral materials and other targeted external and internal communications• Develop and support community, patient, and employee events• Develop engaging social media marketing campaigns• Develop content for and maintain Nursing website and intranet site
• Oversee sponsorships with regional organizations• Coordinate the communications of new partnerships and other extended relationships• Support the development and implementation of strategic advertising tactics
Experience Required
Minimum 3 years' experience in marketing/communications.
- Strong writing, editing, proofreading, and project management skills.
- Excellent written and verbal communication skills.
- Ability to manage multiple projects simultaneously. Good follow through is essential.
- Outstanding interpersonal communication and the ability to function in a collaborative team environment required.
- Experienced in Microsoft Office (Word, Excel, Power Point).
- Knowledge of social media practices.
- Familiarity with SEM, Google Analytics and writing for the web
Education Requirements
- Bachelor’s degree in marketing/communications
Special Requirements
- Previous experience in hospital/health care marketing/communications is a plus, but not required.
