Position Overview

We’re looking for a seasoned Content Growth Strategist to join our fast-growing media company. The ideal candidate understands how to build and grow media products, analyze metrics, and make recommendations to drive editorial improvements. This person also must have strong project management chops and an ability to work across departments to help teams effectively meet their objectives and increase business impact.

This person will report into our Executive Editor and work closely with our CEO to connect our bold content strategy to audience and customer growth.

This is a tactical role that requires getting your hands dirty, logical thinking, and problem-solving.

If you like working in a silo, this is not the role for you.

If you obsess over growing media properties, enjoy detailed planning and project oversight, and thrive in a fast-paced startup environment, this role is for you.

If you worked here this month, here are some things you might have worked on:

• You worked with senior leadership to align content, marketing, and product teams on priority growth projects.
• You helped us develop a new organic growth strategy to increase our newsletter subscribers, and created a dashboard to track all the experiments we’re running to rapidly grow our lists.
• You helped create a marketing campaign to drive downloads around our annual SMB Report.

Key Responsibilities:

1. Content Operations: Execute a strategic roadmap that connects content to business impact. Help prioritize high-leverage projects and drive them to completion.
2. Cross-Platform Coordination: Align our multi-platform content teams (across YouTube, podcast, newsletters, Instagram, Twitter, and LinkedIn) with business objectives. Push for better content and sharper execution, with a focus on virality and conversion.
3. Project and Process Management: Spot bottlenecks and fix inefficiencies. Set up workflows that make everything run smarter and faster.
4. Growth Strategy: Collaborate with senior leadership to identify new growth opportunities, set KPIs, and make sure we hit them.
5. Performance Tracking: Own reporting and analysis on key content growth metrics.
6. Quality Control: Help ensure everything we produce is not just good — it’s world-class.

Necessary Skills and Qualifications

Here’s a list of primary skills we believe are necessary for this person to succeed:

• Proven experience in media operations, project management, and growth-focused roles
• Demonstrated history of growing media products
• Excellent organizational and project management abilities
• Effective communication and interpersonal skills
• Ability to work under pressure and meet tight deadlines
• Understanding of media and marketing performance metrics (including familiarity with HubSpot)
• Proficiency in using Notion, Google Analytics, and other marketing software

What is Contrarian Thinking and what do we do?

We free minds and build bank accounts. We’re on a mission to help 1 million people become financially free and to create 100,000 small business owners.

We’re a digital education and media startup that has amassed 9M followers in 5 years (and we’re just getting started!).

Our YouTube channel has 1.75M subscribers.

Our main newsletter is read by 800K people every week.

Our podcast — BigDeal by Codie Sanchez — is a Top 50 business show that has grown 300% in 2025.

We also produce some of the best business content on YouTube (1.75M subscribers), Instagram, Twitter, LinkedIn.

99% of our content is 100% free.

The other 1% is how we help people become expert deal makers so they can live freer.

We do this through our courses and 2K person global community.

We also have our own investment fund, Contrarian Thinking Capital, that invests in the businesses and tech that supports SMB growth, as well as our own portfolio company, Main Street Hold Co.

So, yeah, you could say we put our money where our mouths are.

For more information about our Founder and CEO, Codie Sanchez, read her bio.

The Contrarian Creed

These are the words we stand by, live by and define what it means to be a Contrarian.

1. People who say it cannot be done should not interrupt those who are doing it.

2. Be a great f*cking human. Do what’s right even when it hurts.

3. How you do anything, is how you do everything.

4. We do the dirty work.

5. Your word is your contract.

6. We are Archimedes, find your lever.

7. Winners want pressure.

8. We want your weird. Better weird than boring.

9. Your job isn’t done until THE job is done. We work the problem.

10. Assumptions are for assholes. Find the truth.

11. Less words, more meaning.

12. Even our notes are worth stealing. Make every creation a mini-masterpiece.

13. Show me your results, not your intentions.

You ready to become an official Contrarian? Awesome, here are the details:

Compensation

Full time bonus full healthcare and benefits.

Location

Austin, TX

Please note: This position requires full-time in-office work at our Austin, Texas headquarters. Applicants must reside (or be willing to relocate) to within a 1-hour drive of Austin to be considered.

Type of Employment

Full-Time

Crew Benefits

All of these benefits go into effect on Day 1 of your employment with us.

• 100% Company-paid health, dental, and vision for all full-time Crew Members with an option to add any dependents.
• 100% Company-paid Short and Long-Term Disability, Life, and Personal Accident Insurance
• Unlimited PTO Policy (with approval from your direct supervisor) 9 paid US holidays
• On-time direct deposit pay 2x/month
• Option to enroll in a 401K via Fidelity
• Learn expert deal-making and how to buy businesses with 100% free access to all of our courses and our flagship Contrarian Community