Organic Social & Influencer Operations Coordinator

Organic Social & Influencer Operations Coordinator
Hybrid / Remote (Draper, UT) Only required to go onsite for content shoots. Candidate should be located within 1 hour radius to office.
1 year contract
Pay Rate: $20.00 - $25.00per hr.

We are seeking a highly organized and process-driven Organic Social & Influencer Operations Coordinator to support the execution of organic social media content and influencer marketing initiatives. This role will help keep the social publishing pipeline running smoothly by coordinating editorial calendars, managing content workflows, overseeing native publishing, and supporting influencer outreach and creator seeding operations. The ideal candidate is detail-oriented, proactive, and comfortable managing multiple projects and stakeholders in a fast-paced environment. They bring a strong understanding of social media platforms, creator partnerships, and content operations, along with the ability to identify opportunities to improve workflows and maximize content performance.

Key Responsibilities
Social Media & Influencer Operations

• Manage influencer outreach operations, including a centralized inbox, creator vetting, outreach tracking, and onboarding in partnership with external agencies.
• Coordinate influencer seeding logistics and maintain accurate creator databases, spreadsheets, and campaign trackers.
• Support organic social publishing across Instagram, TikTok, Facebook, and other relevant platforms.
• Schedule and publish content natively, ensuring content is properly formatted and aligned with platform-specific requirements.

Editorial Calendar & Workflow Management

• Maintain and monitor editorial calendars, content pipelines, and publishing schedules.
• Coordinate content reviews and approvals across internal stakeholders, including legal, editorial, and content teams.
• Track assets from development through final approval and publication, proactively identifying and resolving workflow bottlenecks.
• Identify opportunities to repurpose content and extend asset reach across channels and internal teams.

Content Creation & Optimization

• Create basic, always-on social media assets using Canva or Adobe Photoshop, including static posts, templates, and lightweight creative.
• Apply current social media best practices, including social SEO and answer engine optimization (AEO), to improve content discoverability.
• Ensure published content meets platform specifications, brand guidelines, and channel objectives.

Process Improvement & Performance Tracking

• Evaluate existing workflows and recommend operational improvements to increase efficiency and organization.
• Leverage AI tools to streamline content management, asset tracking, and team processes.
• Monitor post performance, engagement rates, and viewer retention to identify trends and share actionable insights.
• Use performance insights to inform future content briefs, publishing strategies, and production priorities.

Required Skills

• At least 1 year of hands-on experience in social media operations, content coordination, influencer marketing, or a related role.
• Strong organizational and project coordination skills, with experience managing editorial calendars, tracking spreadsheets, and multi-stakeholder workflows.
• Working knowledge of influencer outreach, creator vetting, seeding logistics, and onboarding processes.
• Familiarity with native publishing requirements and best practices across Instagram, TikTok, Facebook, and YouTube Shorts.
• Basic graphic design skills and working knowledge of Canva or Adobe Photoshop.
• Strong written and verbal communication skills.
• Ability to manage multiple priorities, meet deadlines, and proactively resolve workflow challenges.
• Interest in social media trends, creator culture, and evolving content practices.

Preferred Skills

• Experience working with influencer agencies or external creator partners.
• Familiarity with social media analytics and performance reporting.
• Exposure to AI-powered tools for content operations and workflow optimization.
• Understanding of social SEO and AEO principles.