Senior Media Buyer

Senior Meta Media Buyer (DTC eCommerce)

📍 San Diego, CA (Hybrid)

💰 $120K–$160K Base DOE and Bonus structure

🏢 Fast-Growing DTC Portfolio Brand / Agency Hybrid

We’re hiring a Senior Meta Media Buyer to join one of the fastest-growing direct response eCommerce groups in the market.

This is NOT a traditional corporate media buying role.

This team lives and breathes:

• Viral creative
• Direct response marketing
• High-spend Meta campaigns
• Fast testing cycles
• First-order profitability
• Aggressive scaling

The company has scaled from $12M → $78M revenue in just a few years and is targeting $100M this year across multiple DTC brands in categories like health, cleaning, and pet products.

If you obsess over performance, understand creative strategy deeply, and know how to scale winning offers on Meta — this could be a huge opportunity.

What You’ll Be Doing

• Manage and scale high-budget Meta campaigns for DTC brands
• Own performance across customer acquisition, ROAS, MER, CAC, and first-order profitability
• Collaborate heavily with creative strategists and content teams
• Help drive testing strategy across hooks, angles, offers, and creatives
• Analyze campaign data and rapidly iterate based on results
• Work closely with leadership on scaling new and existing brands
• Eventually grow into managing some of the company’s largest ad accounts

What They’re Looking For

• Strong experience buying media for DTC/eCommerce brands
• Heavy direct response background required
• Experience managing at least $30K /day in Meta spend
• Proven success scaling profitable campaigns
• Deep understanding of creative strategy performance creative
• Ability to move FAST and thrive in a high-output environment
• Experience with viral-style short form creative is a huge plus
• Affiliate marketing experience is highly relevant

Ideal Backgrounds

Candidates from:

• High-growth DTC brands
• Performance-focused agencies
• Affiliate/direct response environments

Bonus points for experience with:

• Viral creative testing
• UGC-heavy acquisition funnels
• Native/direct response copywriting
• Creator-led brands

Perks & Benefits

• Hybrid/Flexible San Diego office
• Work alongside elite performance marketers
• Massive growth opportunity
• Medical, dental, vision, life insurance
• 401(k) match
• High ownership real impact
• Performance-driven culture without corporate red tape

Important

This team moves quickly and values:

• Speed
• Accountability
• Execution
• Creative thinking
• No ego mentality

If you come from traditional brand advertising and aren’t deeply rooted in modern DTC/direct response marketing, this likely won’t be the right fit.

Interested? Send over your resume examples of brands/accounts you’ve scaled.