Area Director of Sales

Position Summary

The Area Director of Sales is a strategic, hands-on leadership role responsible for driving top-line revenue across a portfolio of up to three select-service or limited-service hotels. This position balances direct outbound selling with cross-property sales strategy, account management, and coordination with each property's General Manager to maximize corporate, group, and small meetings business across the portfolio's combined room and meeting inventory.

Key Responsibilities

• Lead and personally drive new business development across all assigned properties through proactive outbound sales efforts, including cold calls, site visits, and networking
• Conduct regular outside sales calls and local prospecting across each market to build a strong, diversified pipeline of corporate and group leads for the portfolio
• Develop and grow negotiated corporate accounts, local business travel, and small-to-mid-size group segments, allocating business to the best-fit property based on location, space, and rate
• Drive meeting room revenue across the portfolio by actively selling to companies for trainings, board meetings, and small events, and by cross-selling between properties when one location can't accommodate demand
• Package and upsell food & beverage offerings (e.g., coffee breaks, breakfast, boxed lunches) across properties to increase total revenue per group
• Respond quickly to RFPs and inquiries for all three hotels, converting leads into booked business with a strong focus on closing
• Maintain a high level of client interaction, including site tours, relationship-building, and repeat business development across multiple markets
• Track all sales activity, pipeline, and account production across the portfolio using CRM and property management systems, maintaining visibility into performance by property
• Partner with each property's General Manager to align pricing and sales strategies based on demand and market conditions specific to that location
• Ensure smooth handoff and execution of group business with operations at each property, staying involved through the event as needed
• Represent all three properties in local networking groups, chambers, and business associations to generate leads across markets
• Prioritize time and travel across properties based on where revenue opportunity and pipeline activity is greatest

Performance Expectations

• Meet or exceed monthly and quarterly revenue and production goals across the full portfolio, as well as by individual property
• Maintain a consistent volume of weekly sales calls and client appointments spanning all assigned markets
• Achieve strong conversion ratios from lead to booking at each property
• Grow repeat and referral business within each local market
• Increase total account value through rooms, meeting space, and F&B upselling across the portfolio
• Balance sales effort and resource allocation fairly and effectively across all three properties

Qualifications

• 3 years of hotel sales experience, preferably in select-service or limited-service properties, with prior multi-property or cluster sales experience preferred
• Proven track record of individual sales production and closing deals, ideally across more than one property or market
• Strong ability to work independently, manage competing priorities, and self-direct across multiple locations
• Local market knowledge in each assigned market, with the ability to quickly build a book of business in new territories
• Demonstrated ability to build strong working relationships with multiple General Managers and property teams

Key Skills

• Proactive prospecting and pipeline development across multiple markets
• Closing and negotiation
• Relationship-driven selling
• Strong time management, prioritization, and travel planning across properties
• Working knowledge of small-scale food & beverage sales tied to meetings
• Ability to strategically allocate leads and business across a multi-property portfolio

Work Environment

• Highly self-managed and performance-driven role
• Lean team structure with minimal administrative support at each property
• Frequent travel between properties; significant time spent outside the hotels generating business
• Requires flexibility to shift focus and schedule based on shifting priorities across the portfolio

Compensation

• Bonus opportunities tied to total portfolio revenue
• Standard benefits, /travel allowance, and brand-related travel discounts

Pay: $70,000.00 - $90,000.00 per year

Benefits:

• Dental insurance
• Employee discount
• Life insurance
• Paid time off
• Vision insurance

Work Location: In person

Salary : $70,000 - $90,000