Digital Marketing & Video Specialist

Digital Marketing & Video Specialist

Comprehensive Financial Consultants

Full-time | $65,000–$85,000 annually, based on experience
In-person | Cicero, Indiana

About CFC

Comprehensive Financial Consultants is an independent financial planning and investment firm centered around our belief in serving clients “Every Step of the Way.”

We focus on helping individuals and families navigate retirement planning, investment management, tax planning, estate considerations, insurance, and long-term financial decisions through a personal, relationship-driven approach.

Learn more at www.cfcplans.com.

The Opportunity

We are seeking a creative, technically capable marketing professional who can turn our advisors’ expertise into finished videos, advertising campaigns, and educational content.

This is a hands-on position with significant responsibility for video production, Google Ads, Facebook and Instagram Ads, graphic design, and email marketing. You will execute most marketing in-house and work closely with our advisors, office team, and Events & Marketing Coordinator.

This role requires someone who enjoys developing ideas, producing polished content, managing campaigns, and taking projects from concept through completion.

Responsibilities

Video Production & Content

• Develop video topics, outlines, and scripts with our advisors.
• Prepare and operate cameras, lighting, microphones, and other recording equipment.
• Coordinate regular recording sessions and help advisors communicate comfortably on camera.
• Edit footage, improve audio, and add captions, graphics, and branding.
• Produce educational videos, short clips, event promotions, firm introductions, and client communications.
• Repurpose recordings into content for YouTube, social media, email, and our website.
• Maintain organized footage, project files, finished assets, and equipment.

Digital Advertising

• Build and manage Google Ads and Facebook and Instagram campaigns through Meta Ads Manager.
• Develop keywords, audiences, ad copy, graphics, and video creative.
• Manage approved budgets, test variations, and improve campaign performance.
• Maintain conversion tracking and report on registrations, qualified inquiries, appointments, and acquisition costs.
• Coordinate landing pages and registration forms with campaign objectives.

Email Marketing & Automation

• Write, design, build, and maintain email drip campaigns via ActiveCampaign.
• Develop prospect nurture, event follow-up, appointment preparation, and ongoing educational sequences.
• Manage segmentation, automation triggers, testing, and campaign reporting.
• Work with the Events & Marketing Coordinator to ensure attendee statuses trigger the correct communications.

Graphic Design & Marketing Execution

• Create digital ads, social graphics, emails, presentations, print materials, and branded templates.
• Maintain consistent visual standards across CFC’s marketing.
• Manage social media content and routine website updates.
• Maintain the marketing calendar and coordinate material approvals through CFC’s compliance process.
• Track campaign results and identify opportunities to improve messaging, creative, and performance.

Cross-Training & Backup Coverage

Training will be provided on CFC’s event procedures and systems to support backup coverage. Prior event coordination experience is helpful but not required.

• Support promotion for client events, prospect events, and company events.
• Assist with event audiovisual needs, recording, and staffing as scheduled.
• Learn essential event planning, registration, attendee communication, and follow-up procedures.
• Provide backup coverage for the Events & Marketing Coordinator during an absence.
• Document marketing procedures and maintain company access to accounts, creative assets, and campaign records.

Required Qualifications

• Demonstrated experience personally filming and editing video.
• Hands-on experience building and managing Google Ads and Meta advertising campaigns.
• Graphic design experience, with examples of materials personally created.
• Experience creating email campaigns and automated follow-up sequences.
• Proficiency with professional video-editing software and Canva, Adobe Creative Suite, or comparable design tools.
• Strong writing, editing, organization, and project management skills.
• Comfort using advertising platforms, email marketing systems, website content tools, and analytics.
• Ability to take ownership, manage multiple deadlines, and independently move projects from concept to completion.
• Willingness to learn financial planning topics and work within a compliance review process.

Experience in financial services or professional services marketing is helpful but not required.

Schedule & Location

This is a full-time, in-person position based at CFC’s Cicero, Indiana office. Occasional evening or weekend event support may be required, with the work schedule coordinated around the event calendar. Occasional travel to Avon and other event locations may be required.

Pay: $65,000.00 - $85,000.00 per year

Benefits:

• 401(k)
• Paid time off

Work Location: In person

Salary : $65,000 - $85,000