What are the responsibilities and job description for the DTC Social Coordinator position at Comfy Cubs?
Position Summary
Comfy Cubs is seeking a highly organized, creative, and results-driven DTC Social Coordinator to support the execution of our direct-to-consumer marketing initiatives. This role collaborates with the Marketing, Creative, Product Development, and E-Commerce teams to execute the Company's DTC marketing strategy established by leadership.
The DTC Social Coordinator will coordinate social media, email marketing, influencer partnerships, paid advertising initiatives, and Shopify website merchandising with the primary goal of driving qualified traffic, increasing website conversions, and growing sales through the Comfy Cubs direct-to-consumer website. Success in this role will be measured by contributions to website traffic, conversion rates, campaign performance, and overall DTC revenue growth.
What You’ll Do
- Manage and grow our social media presence.
- Run email marketing campaigns
- Coordinate influencer and creator partnerships.
- Support paid advertising campaigns
- Update and merchandise our Shopify website
- Track campaign performance and recommend improvements
- Collaborate across departments to execute product launches and promotional campaigns.
- Help drive more customers to our website and convert them into loyal fans
What We’re Looking For
- 3-5 years of digital marketing or DTC e-commerce experience.
- Shopify experience.
- Klaviyo (or similar email platform) experience.
- Experience coordinating Meta, Google, or TikTok advertising campaigns.
- Experience working with influencers and creators.
- Excellent organization and communication skills.
- Strong attention to detail and the ability to manage multiple projects.
- A passion for consumer brands and e-commerce.
Salary: $70,000
PTO Days
Benefits
Salary : $70,000