VP, Product and Digital

SUMMARY: 

The VP of Product and Digital for Columbia Bank will be responsible for defining, delivering, and scaling Columbia Bank’s product and digital strategy across the Bank. This role encompasses leading a team that shapes the strategic direction and capabilities of digital channels and key banking products, ensuring a seamless, customer-centric experience that drives revenue and deposit growth. This person will collaborate with cross-functional teams to create innovative solutions that meet customer needs and elevate the brand

Job Responsibilities:  

Product Oversight

• Own the product roadmap and recommendations for assigned digital products, ensuring alignment with the Bank’s strategic priorities.


• Manage relationships with key digital vendors to ensure functionality is maximized and best-in-class customer experience is delivered.

Product Strategy & Market Analysis

• Define and maintain a clear consumer and commercial deposit product strategy and roadmap covering the full product lifecycle.


• Maintain a clear understanding of market dynamics and client insights to define product trends and inform the product vision and strategy including specific product developments.

Innovation & New Product Development

• Develop new products and product changes iteratively and continuously together with cross-functional team members.


• Explore and research alternative/non-traditional product lines and fintech options with the potential to generate revenue and or deposit growth.

Product Performance & Analytics

• Establish and monitor product performance metrics.


• Partner with key support groups such as Business Intelligence, Finance, Deposit Operations and Client Experience to deploy actionable insights.


• Communicate product insights and updates to senior leadership and key stakeholders, ensuring alignment and support across the organization.

Operational Excellence

• Partner closely with Technology, Operations, CX, and Risk to ensure solutions are executed, secure, compliant, and operationally sound.


• Support product mapping and alignment for potential bank acquisitions.

Leadership & Strategic Support

• Support the 1st SVP of Product and Digital in key strategic decisions and execution.


• Lead a team of product specialists and cover all responsibilities of a manager from hiring, performance management, and skill-based coaching.

Required Qualifications:  

• Bachelor’s degree.

• Minimum of 7 years of experience in product management, with a focus on digital channels and customer-facing products.


• Experience working with vendors.


• Proven track record of successfully launching and managing digital products in the e-commerce, or financial services industries.

Preferred Qualifications:  

• Higher level education such as a Master’s degree, PHD, or certification is desirable.

• Familiarity/Experience with Agile build methodologies preferred.

Core Competencies/Skills:

• Attention to detail and ability to manage multiple tasks and priorities simultaneously is critical for success.


• Strong analytical skills with the ability to leverage data to drive decisions and product enhancements.


• Exceptional communication and interpersonal skills, with a demonstrated ability to collaborate effectively across teams and levels.


• Familiarity with Product Management, eCommerce, Marketing.


• Passion for building something new, working across boundaries to implement change and helping others succeed.

Columbia Bank offers the following benefits:

• Medical, Dental, Vision and Rx which are contributory.


• Bonus programs.


• Employee Stock Option Program (ESOP).


• Life Insurance, Long Term Disability and Accidental Death and Dismemberment (LTD&AD&D).


• Paid Time Off (PTO) which includes Personal and Vacation Time.


• Paid Sick Time.


• Bank Holidays.


• Employees may participate in the 401k program.

Schedule:

This role is eligible for a hybrid schedule; 3 days in the office and 2 days work from home based on business need. 

Columbia Bank and its affiliates is an Equal Opportunity Employer, including individuals with disabilities and veterans.