What are the responsibilities and job description for the Insurance Broker Manager position at Colonial Life?
Colonial Life, a division of Unum, partners with employers and insurance brokers to provide voluntary benefits that help employees protect their financial well-being. Our supplemental insurance products help cover expenses that major medical insurance may not, while providing brokers with additional solutions to offer their clients.
Position OverviewWe are looking for a relationship-driven, entrepreneurial professional to develop and strengthen partnerships with insurance brokers, benefits consultants, and business owners throughout the territory.
As a Broker Relationship Manager, you will serve as a trusted resource for broker partners, helping them identify opportunities, expand their employee benefits offerings, and grow their business with Colonial Life. This role combines relationship management, sales strategy, networking, and business development.
The ideal candidate enjoys meeting new people, building long-term partnerships, identifying opportunities, and helping others succeed.
Key ResponsibilitiesBroker Relationship Management
- Develop and maintain strong relationships with insurance brokers, benefits consultants, and agency partners.
- Serve as a primary point of contact for broker partners, providing ongoing communication, education, and support.
- Build trust and credibility by understanding each partner's business goals and needs.
- Strengthen existing partnerships while identifying opportunities to increase engagement and production.
Business Development & Sales Growth
- Identify and develop new broker partnerships within an assigned territory.
- Conduct outreach, schedule meetings, attend networking events, and establish new business relationships.
- Educate brokers on Colonial Life's voluntary benefits solutions and how they complement existing employee benefits packages.
- Collaborate with broker partners to identify prospective employer groups and develop sales strategies.
- Establish territory goals and execute strategies to increase market presence and business growth.
Education & Partner Support
- Provide product education, sales resources, and guidance to help brokers confidently discuss voluntary benefits.
- Coordinate with internal sales representatives and benefit counselors to support enrollment opportunities.
- Connect broker partners with the appropriate resources, training, and implementation support.
- Stay informed about industry trends, competitor offerings, and the evolving employee benefits marketplace.
Territory Development
- Create and execute a territory business plan focused on relationship development and revenue growth.
- Track outreach, meetings, pipeline activity, and partnership development.
- Attend industry events, chamber meetings, networking functions, and other business development activities.
- Work collaboratively with internal teams to deliver a strong experience for broker partners and their clients.
- Experience in sales, account management, business development, insurance, employee benefits, or relationship management preferred.
- Strong communication, presentation, networking, and interpersonal skills.
- Ability to build relationships with business owners, insurance professionals, and decision-makers.
- Self-motivated, organized, and comfortable managing an assigned territory.
- Entrepreneurial mindset with a focus on measurable results and long-term partnerships.
- Ability to manage multiple relationships and prioritize business development activities.
- Life and Health insurance license preferred, or willingness to obtain one, subject to applicable role requirements.
- Access to sales training, product education, and ongoing professional development.
- Collaboration with experienced insurance professionals and internal sales teams.
- Opportunities to grow professionally in the insurance and employee benefits industry.
- Compensation and incentive opportunities based on the specific position and applicable company plan.
This opportunity is a 1099 contract role and having a business owner mindset is key. One who is a strong fit for someone who enjoys connecting people, building professional networks, and helping businesses grow. Whether your background is in insurance, financial services, business development, or consultative sales, success comes from being proactive, building trust, and creating value for broker partners.
Interested in learning more? Connect with our team to explore the opportunity and how you could