Marketing & Digital Operations Coordinator

Marketing & Digital Operations Coordinator

Colonial Jewelers | Frederick, MD

Pay: 25.00–32.00 per hour, based on experience

Job Type: Full-Time | 37.5 hours per week

Schedule: Tuesday–Saturday, 9:00 AM–5:00 PM (30-minute unpaid lunch)

Location: In-Person | Downtown Frederick, MD

Reports To: President

About Colonial Jewelers

Colonial Jewelers is a family-owned, independent jewelry store with a longstanding reputation for exceptional quality, service, and customer relationships in Downtown Frederick. We take pride in our attention to detail, commitment to excellence, and the personalized experience we provide our customers.

We are seeking a highly organized, detail-oriented, and self-motivated Marketing & Digital Operations Coordinator to join our team.

Working directly with the President, this position is responsible for organizing and implementing established marketing initiatives, coordinating deadlines and deliverables, overseeing website accuracy and functionality, and maintaining customer data and reporting.

The ideal candidate is an exceptional organizer and implementor who enjoys turning plans into action. They can independently manage timelines, coordinate with vendors and internal team members, and ensure projects are completed accurately and on schedule.

This is an execution-focused position rather than a marketing strategy role. Marketing direction, campaign priorities, and overall brand strategy are established by leadership.

Key ResponsibilitiesMarketing Coordination & Implementation

• Implement and coordinate established marketing campaigns across digital, print, email, social media, and other advertising channels.
• Organize marketing project timelines, track deadlines, and ensure all materials and deliverables are completed and distributed on schedule.
• Coordinate the handoff of creative assets, advertisements, and marketing materials to external vendors, publications, and advertising partners.
• Produce marketing collateral, advertisements, and promotional materials using established creative direction, brand guidelines, and approved messaging.
• Maintain the marketing content calendar, ensuring established messaging priorities are accurately reflected across channels.
• Track the frequency, balance, and share of voice of marketing messages across product categories, services, events, and promotions according to leadership's priorities.
• Proofread and review marketing materials for accuracy, quality, and consistency before publication or distribution.
• Proactively follow up with internal team members and external partners to ensure projects stay on schedule.

Website & Digital Operations

• Regularly review the company website for accuracy, functionality, ease of navigation, and overall customer experience.
• Coordinate website updates, corrections, improvements, and troubleshooting with our external web developer.
• Monitor inventory information flowing from the point-of-sale (POS) system to the website, ensuring product availability, pricing, descriptions, and imagery are accurate.
• Identify discrepancies between POS inventory records and website listings and coordinate necessary corrections.
• Maintain accurate and current website content, including promotional messaging, product information, and other customer-facing materials.
• Follow through on website-related projects to ensure changes are implemented correctly and on schedule.

Database Management & Reporting

• Maintain customer database accuracy through routine review, cleanup, and organization.
• Identify and correct duplicate, incomplete, outdated, or inconsistent customer records.
• Extract and organize POS data related to customer demographics, purchasing behavior, and sales activity.
• Prepare customer lists and segments to support established marketing initiatives and customer communications.
• Generate recurring and requested reports for the President and leadership team using POS, website, and other business data.
• Present information in clear, accurate, and organized formats to support leadership's decision-making.

Customer Experience & Saturday Sales Floor Support

• Serve as the designated front-of-store Greeter throughout each Saturday shift, providing a warm, professional welcome to every customer entering Colonial Jewelers.
• Act as the first point of contact, identifying the purpose of each visit and connecting customers with the appropriate sales associate or department.
• Help manage customer flow, communicate customer needs to the sales team, and ensure guests are acknowledged and assisted promptly, particularly during busy periods.
• Maintain a professional presence at the front of the store throughout the day, remaining attentive and available to arriving customers.
• A computer workstation will be available at the front of the store to complete marketing, database, reporting, and administrative tasks during slower periods. Greeting customers and supporting the in-store experience always take priority over computer work on Saturdays.
• Provide additional front-of-store support during special events, holiday periods, and other designated peak business times as needed.

Qualifications

• Experience in marketing coordination, administrative project management, digital operations, or a related field.
• Exceptional organizational skills and the ability to independently manage multiple projects, priorities, and deadlines.
• Strong attention to detail, accuracy, and follow-through.
• Proficiency in Microsoft Excel and other Microsoft Office applications.
• Experience creating marketing materials using Canva, Adobe Creative Suite, or similar design platforms.
• Strong written and verbal communication skills.
• Comfortable working with customer databases, websites, and digital systems.
• Ability to coordinate effectively with internal team members and external vendors.
• Professional, personable, and customer-service-oriented.

Experience with retail POS systems, e-commerce platforms, website management, or marketing reporting is a plus.

What We're Looking For

We're looking for someone who thrives on organization, execution, and making sure the details are handled. The right person enjoys taking an established plan and managing the steps necessary to bring it to completion.

They are proactive, dependable, resourceful, and comfortable working independently while keeping leadership informed of progress and potential challenges.

The ideal candidate enjoys a balance of independent, detail-oriented office work and customer interaction, and is comfortable transitioning between these responsibilities as business needs change.

This position is ideal for someone who enjoys a balance of creative production, administrative organization, digital systems, and customer interaction.

This is an in-person position with a required Tuesday–Saturday schedule.

If you take pride in keeping projects organized, meeting deadlines, and ensuring work is completed accurately and efficiently, we'd love to hear from you.

Pay: $25.00 - $32.00 per hour

Benefits:

• 401(k) matching
• Employee discount
• Health insurance
• Paid time off
• Parental leave
• Retirement plan
• Tuition reimbursement

Work Location: In person

Salary : $25 - $32