What are the responsibilities and job description for the Marketing Coordinator position at Cole West?
Marketing Coordinator, Cole West – Washington Utah
Cole West is a real estate development group focused on developing master planned communities, residential lots, urban in-fill communities, and mixed-use properties throughout the state of Utah. We are founded on the principles of creating value through thoughtful land planning, progressive architecture, and exceptional project-level execution. Using these strategies, we create extraordinary communities that are distinguished by these unique traits and deliver superior returns while elevating the greater fabric of our surrounding communities.
JOB DESCRIPTION: As a Marketing Coordinator for Cole West, you will play a critical role in supporting the company’s efforts to promote the Cole West brand. This position requires a blend of creativity, digital proficiency, and operational support to implement and monitor marketing initiatives effectively.
SUCCESS FACTORS:
• Being proactive in the development of your role with the highest level of impact to the company top of mind
• Proactive and efficient with daily responsibilities
• Attention to detail
• Excellent communication with the entire sales and marketing team, as well as between departments
• Promote a strong Cole West culture in the spirit of teamwork and trust
DUTIES:
• Assist in the execution of digital marketing initiatives via various digital channels
• Work with Marketing Team to plan, organize, and execute all Community Events, including occasional evening and weekend commitments
• Weekly field visits to all coming soon and actively selling communities to ensure all signage is effective
• Work with Direct Report on all signage and flag opportunities both offsite and onsite to drive traffic to our website and communities
• Code all marketing invoices and department credit card expenses for approval on a weekly basis
• Assist with capturing on-site photo and video content at active and coming soon communities to support social media, email, and website
• Coordinate with partners for home photoshoots, furniture staging, cleanings, and related activities.
• Assist in updating marketing collateral to ensure effectiveness and accuracy
• Support model home setups, ongoing maintenance, and field activities as needed.
• Ensure sales offices and model homes are presented professionally and equipped with appropriate signage.
• Attend weekly marketing meetings and contribute to agenda creation.
EXPERIENCE/SKILLS:
• Pursuing a bachelor’s degree in business, Marketing, Graphic Design, or related field.
• Proficient with Adobe Creative Suite, Canva and Mailchimp
• Good judgement, decision making and forward thinking
• Must be efficient, detail oriented and a quick learner
• Strong interpersonal skills and professional demeanor, ability to work as a team
• Ability to work independently.
• Willingness to engage in manual labor tasks as needed to support marketing and event activities.