What are the responsibilities and job description for the Service Advisor position at CMC North America?
Join a Growing Leader in Specialized Equipment
CMC North America is the exclusive North American distributor of CMC aerial lifts, delivering world-class access equipment backed by expert service and support across the U.S. and Canada. We combine Italian engineering with American grit to help customers work safer, smarter, and more efficiently.
We move fast, solve problems, and take pride in doing things right.
We’re looking for a driven, customer-focused Service Advisor who knows how to balance customer care, operational coordination, and revenue growth. This role is critical to keeping customers informed, technicians productive, and service work flowing efficiently.
This is more than a desk job. It’s a high-impact position where strong communication, smart decision-making, and service sales instincts directly contribute to department success.
If you like being the person who keeps things moving and solves problems quickly, this role has your name on it.
- Base Salary: $75,000
- Bonus Opportunity: Performance-based incentive plan
- Total Rewards Package: Competitive benefits, paid time off, and growth opportunities
- Serve as the primary liaison between customers, technicians, and the Service Manager
- Deliver a professional, responsive customer experience from intake to completion
- Manage equipment intake, service documentation, and repair coordination
- Schedule workflow to maximize shop productivity
- Provide timely updates and communicate repair timelines clearly
- Collaborate with Parts and Technical Support to keep jobs on track
- Identify repair, maintenance, upgrade, and preventative service opportunities
- Prepare and explain estimates clearly and confidently
- Help customers make informed repair vs. replace decisions
- Promote preventative maintenance programs that reduce downtime
- Support department revenue through consultative selling and customer retention
- Translate technician findings into clear customer language
- Confirm repairs meet quality standards before release
- Stay current on equipment, service offerings, and industry trends
- Strong customer service mindset with urgency and professionalism
- Mechanical aptitude and comfort in an equipment-driven environment
- Ability to explain technical issues in a simple, confident way
- Organized, detail-oriented, and able to juggle multiple priorities
- Team player who thrives in a fast-moving operation
- 3–5 years of experience in service advising, coordination, or related role
- Experience in heavy equipment, construction equipment, automotive, or industrial service environments
- Strong communication and relationship-building skills
- Experience with work orders, estimates, and scheduling
- Microsoft Office skills; Salesforce and/or SAP a plus
- Valid driver’s license with clean driving record
- Former technician, foreman, or shop lead experience
- Parts department experience
- Bilingual (Spanish/English or Portuguese/English) a plus
We take care of you, so you can take care of what matters most: our customers, our team, and yourself. Our comprehensive benefits package includes:
- Medical, Dental & Vision Insurance
- Company-Paid Life & Short-Term Disability
- Supplemental Life Options
- 401(k) Retirement Plan & Flexible Spending Account (FSA)
- Critical Illness, Accident & Hospital Indemnity Insurance
- Legal & Pet Insurance
- Employee Assistance Program (EAP)
- 7 Paid Holidays 3 Floating Holidays
- Generous PTO & 40 Hours of Wellbeing Time Off (Prorated)
- Tuition Reimbursement (with approval)
- Professional Development Opportunities
If you want a role where you can make an impact, grow your career, and be part of a team that values execution and service excellence — we’d love to hear from you.
Salary : $75,000