General Manager/ Studio Manager

About Club Pilates
Club Pilates is the world’s largest Reformer-based Pilates brand, with over 800 studios and growing. Our mission is simple yet powerful: to make Pilates accessible to everyone by helping people move better, feel stronger, and live healthier lives.

We’re seeking a sales-driven, people-focused General Manager who will work to increase membership at our Palatine studio. This individual will be the face of our brand—driving membership growth, cultivating community, and leading a motivated team in a high-energy fitness environment.

The ideal General Manager will oversee all Studio functionality from Sales to Retention while working closely with the Regional Manager, however, 80-90 percent of the role is driving Sales, with 10-20 percent focused on studio staff management and operations.

Key Responsibilities

• Drive Membership Growth: Own the full sales cycle—from lead generation to membership close—with consistent follow-up and conversion strategies.
• Lead Generation & Outreach: Execute daily outbound calls, texts, and digital follow-ups to convert prospects into members.
• Community Engagement: Build and maintain strong relationships with members to increase retention, referrals, and brand loyalty.
• Marketing & Events: Develop and execute local marketing initiatives, partnerships, and events to elevate brand visibility and attract new leads.
• Performance Management: Track KPIs, manage sales pipelines, and consistently achieve or exceed monthly membership and revenue goals.
• Team Leadership: Recruit, train, and motivate a small team to deliver exceptional service, uphold studio standards, and foster a welcoming community.
• Operational Excellence: Ensure every guest receives a professional, personalized, and engaging studio experience.

REQUIREMENTS:

• 2 years of retail/service sales or fitness sales experience.
• Confident in generating personal sales and training Sales Representatives in sales
• Ability to work independently and collaborate with regional manager.
• Ability to manage and drive 4 revenue streams: memberships, retail, private training, and teacher training
• Must be fluent in English and have excellent communication and strong interpersonal skills in person, on the telephone and via email
• Ability to excel in a fast changing, diverse environment.
• Ability to recognize areas of improvement and make changes using good judgement.
• An affinity and passion for fitness.
• Solid writing and grammar skills.
• Highly organized, proficient in data management, ability to prioritize and meet deadlines.
• Professional, punctual, reliable and neat.
• Strong attention to detail and accuracy.
• Trustworthy and ability to handle confidential information.
• Ability to work harmoniously with co-workers, clients and the general public.
• Proficiency with computers and Studio software.
• Candidate must be able to work a flexible schedule with nights and weekend availability.

DUTIES

• Actively participate in grassroots networking/community-sponsored events and studio promotions, as well as regular contacts with the business community to promote Club Pilates and generate prospects.
• Execute sales process of lead generation, follow up, and close
• Implement sales process to schedule prospects into Intro class
• Achieve Daily Activities Goals of 100 phone, text, email and face-to-face prospects to encourage them to consider benefits that come with a Club Pilates Membership
• Drive Membership sales through outside sales and business development efforts to accelerate studio membership growth.
• Manage staff schedule
• Directly coordinate with all vendors, ensuring that studio retail/products are stocked with accurate inventory counts
• Supervise Sales Representatives
• Provide exceptional and passionate levels of customer service to existing and prospective members via face-to-face, phone and email interfaces
• Proficiency in ClubReady, to include revenue reports, attendance reports, etc.
• Review instructor evaluations performed by Lead Instructor
• Independently make decisions related to high level customer service
• Collect out-standing dues
• Maintain cleanliness and organization of the Pilates Studio
• Enforce Club Pilates policies and procedures
• Ensure all forms, administrative supplies, and studio literature is stocked and visible
• Schedule and participate in networking/community events and studio promotions
• Strategically manage marketing campaigns to generate leads for the studio
• Any other duties as assigned

COMPENSATION:

• Competitive Rate based on Experience and Performance
• Commission based on Personal Membership/Retail Sales
• Bonus based on Overall Studio Performance
• Growth Potential

Job Type: Full-time

Pay: $40,000.00 - $60,000.00 per year

Benefits:

• 401(k)
• Employee discount
• Health insurance
• Paid time off

Work Location: In person

Salary : $40,000 - $60,000