Growth Marketing Manager

Growth Marketing Manager

Clicki Referrals – Grand Rapids, MI (Remote Friendly)

Overview

Clicki is helping small businesses take back control of their growth.

Instead of relying on expensive ads from big tech platforms, Clicki enables companies to turn their customers, employees, and partners into powerful referral engines. Our platform powers automated referral programs, tracks every referral in real time, and handles payouts instantly.

We’re growing quickly and are looking for a Growth Marketing Manager to help us scale the next phase of the business.

This is not a traditional marketing role.

We are not looking for someone to “run social media.”

We are looking for someone who can generate pipeline, improve conversion, and help tell the story of why Clicki wins.

You’ll work directly with the founders, sales team, and customer success team to turn what’s already working into a scalable growth engine.

What You’ll OwnPipeline Generation

Drive qualified inbound and support outbound efforts.

• Increase demo requests and booked meetings
• Improve landing pages and conversion flows
• Launch campaigns that drive real pipeline

Sales Enablement & Conversion

Help us close more deals.

• Build case studies, ROI stories, and proof points
• Improve messaging across the funnel
• Refine ICP based on what’s actually converting

Founder-Led Content

Turn real insights into high-performing content.

• Work directly with Kendall to capture and package ideas
• Highlight customer wins and real outcomes
• Build authority in the home services and SMB growth space

Content Creation (Video Short-Form)

We believe strong distribution comes from showing, not telling.

• Shoot and edit short-form video (LinkedIn, reels, clips, demos)
• Turn raw ideas into polished content quickly
• Create customer stories and product explainers
• Test and iterate on formats that drive engagement and pipeline

Speed matters more than perfection.

Event & Outbound Amplification

Extend what’s already working.

• Turn trade shows and events into content and follow-up campaigns
• Support BDR efforts with better messaging and assets
• Help move prospects through the funnel faster

Growth Experiments

Test constantly.

• New channels
• New messaging
• New offers

Everything is measured by pipeline and revenue impact.

What Success Looks Like

Within 90 days:

• Increase in inbound demo volume
• Improved conversion rates
• Stronger sales messaging and content output

Within 6 months:

• Repeatable inbound outbound marketing engine
• Measurable impact on pipeline and ARR
• Recognizable brand presence in our niche

Qualifications

We’re looking for someone who thinks like an operator.

• Experience in B2B SaaS marketing, growth, or demand generation
• Strong understanding of pipeline, conversion, and revenue metrics
• Ability to write clear, compelling, high-converting content
• Comfortable working in a fast-moving startup environment
• Highly analytical with a bias toward action

Content & Video Experience

• Experience shooting and editing video (iPhone-level is fine)
• Proficiency with tools like CapCut, Canva, or similar
• Strong instinct for what performs on LinkedIn and short-form video
• Ability to move quickly and produce content consistently

You’ll Stand Out If

• You’ve built or contributed to a content presence (personal or company)
• You can show real examples of content you’ve created
• You understand how content ties directly to pipeline and revenue
• You’ve worked closely with sales teams before

What This Role Is (and Is Not)

This role IS:

• Revenue-focused
• Fast-moving
• Hands-on and experimental
• Highly visible

This role is NOT:

• Just posting on social media
• Brand marketing for the sake of brand
• Slow, committee-driven work

Why Clicki

Clicki was built by entrepreneurs who have scaled real service businesses. We understand how hard it is to generate customers and how broken traditional advertising has become.

Our mission is simple:

Help small businesses grow faster through referral-driven acquisition.

We are building more than a product. We are building a system that drives growth for thousands of businesses.

What We Offer

• Competitive salary performance upside - $55k – $80k
• Direct access to founders and decision-making
• Opportunity to build and own the marketing function
• High-impact role in a fast-scaling SaaS company

How to Apply

Send us:

1. A short note on why you’re interested
2. Examples of content or campaigns you’ve worked on (video, posts, landing pages, etc.)
3. Anything else that shows how you think about growth

If you want to build, test, and drive real growth — we want to talk.