Marketing Specialist

About Us

Founded in 2020, Clarity Security provides a complete identity governance solution for complex organizations. Built by a security leader, our adaptable solution serves as the simplest way for compliance and security professionals to make meeting audit requirements easier than ever. In doing so, it provides the identity governance and audit compliance support for adhering to key cybersecurity frameworks like NIST, HIPAA, and HiTRUST, while removing the hassle and stress caused by traditional identity governance processes.

The Revenue Team is expanding as Clarity Security enters its next phase of growth. We strive to create and maintain an inclusive and welcoming company culture. Additionally, we aim to foster innovation and community, and believe in the inherent value of a person's unique beliefs, life experiences, and personality.

Role Description

Clarity Security is seeking a versatile Marketing Specialist to join our growing team. The Marketing Specialist will be responsible for supporting and executing a wide range of marketing initiatives, including content creation, campaign execution, event coordination, and performance reporting. This role requires a blend of creativity, analytical skills, and a proactive, curious mindset to help drive awareness, engagement, and growth in a dynamic start-up environment.

Responsibilities

• Event Impact & Programs:
• Own end-to-end planning, execution and measurement of events, including webinars, trade shows, user conferences and other targeted programs.
• Partner with Sales to align event strategy with target accounts, company priorities and pipeline goals.
• Ensure seamless post-event follow-up with Sales to maximize engagement and conversion.
• Track and report on event performance metrics, continuously refining event programs based on outcomes, feedback and market insights.
• PR & Media Engagement:
• Lead PR initiatives to increase brand visibility, including press releases, media outreach, award submissions, and reporting on share of voice tracking.
• Build and nurture relationships with industry networks, media contacts, partners and communities to expand brand presence.
• Prepare and support company spokespeople for speaking engagements, panels and media interviews.
• Identify opportunities to leverage media and industry events to drive pipeline, through leadership and customer engagement.
• Collaborate with the team to amplify storytelling and ensure consistent messaging across channels.
• Content & Messaging:
• Draft, edit, and publish engaging content, including blogs, case studies, landing pages, social posts, and email campaigns.
• Research and develop compelling narratives that showcase Clarity Security’s differentiators in the market.
• Translate technical concepts into clear, engaging messaging tailored to diverse personas, from practitioners to executives.
• Monitor and analyze content performance metrics to refine strategy and maximize impact.
• Analytics & Reporting:
• Build and maintain reports/dashboards to track campaign performance, leads, and ROI.
• Translate insights into recommendations to improve marketing effectiveness and support company growth.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field (or equivalent practical experience).
• 5 years of experience in field marketing, demand generation or event marketing, preferably for enterprise software or SaaS companies.
• Proven ability to manage multiple projects simultaneously with strong organizational skills and attention to detail.
• Excellent communication, presentation, and interpersonal skills, with the ability to shift seamlessly between technical and creative messaging.
• Strong problem-solving and analytical skills, with experience turning data into actionable insights.
• Proficiency with CRM and marketing automation tools (e.g., HubSpot), including experience building reports and analyzing data.
• A proactive, self-starter mentality with the ability to spot opportunities, raise new ideas, and take initiative.
• Natural curiosity—you dig in, ask questions, and continuously look for ways to optimize and improve.
• A collaborative, cross-functional mindset—you thrive working across teams, share ideas openly, and embrace experimentation and growth.

What We Offer

• Competitive salary ($70,000-$95,000 depending on experience) and benefits package.
• Opportunity to work with a dynamic and innovative team.
• Uncapped growth potential and professional development opportunities.
• A collaborative and supportive work environment.