Demo

Marketing Assistant

CJ Physical Therapy & Pilates
Portsmouth, NH Full Time
POSTED ON 5/7/2026
AVAILABLE BEFORE 6/4/2026
Marketing Assistant: Content & Media Marketing Specialist

Remote | Full-Time

About The Role

We’re a growing physical therapy and wellness clinic looking for someone who can bring our brand to life through high-quality content - and make sure everything behind the scenes runs just as smoothly.

Please note: This is not a role for a marketing agency. We are looking for someone to work in-house within our organization.

You’ll be responsible for:

  • Producing high-quality video content and reels that stop the scroll and drive engagement
  • Managing and growing our social media and YouTube presence
  • Keeping our CRM, email campaigns, and workflows organized and running on time

We care about real engagement, real leads, and clean systems - not vanity metrics.

We are also an AI-forward company. We use tools like ChatGPT to improve speed and efficiency - and expect our team to do the same.

What You’ll Be Responsible For

Content & Video Production

  • Edit high-quality videos (short-form long-form) for Instagram, Facebook, and YouTube
  • Turn raw footage into polished, engaging reels that match our brand
  • Repurpose content across platforms strategically
  • Write captions that drive action - using AI as a tool, not a crutch

Design & Creative

  • Create clean, professional graphics for:
    • Social media
    • Email campaigns
    • Flyers and in-clinic promotions
  • Maintain a consistent, elevated brand look and feel

Social Media & YouTube Management

  • Plan, schedule, and publish content consistently
  • Optimize YouTube content (titles, thumbnails, descriptions)
  • Focus on attracting the right audience, not just growing followers

Marketing Systems & Execution

  • Build and manage email campaigns (2 per week)
  • Ensure blogs and emails are published accurately and on time
  • Maintain and organize CRM (Go High Level or similar)
  • Build and manage workflows and automations
  • Connect systems using Zapier (or similar tools)

Tracking & Performance

  • Monitor:
    • Engagement quality (not vanity metrics)
    • YouTube performance (watch time, retention)
    • Email performance (opens, clicks)
    • Lead flow and CRM health
What Matters Most in This Role

  • You can create high-quality, scroll-stopping video content
  • You have a strong eye for clean, professional design
  • You are organized and reliable - things get done on time
  • You understand how content connects to lead generation and growth
  • You can manage both creative output AND backend systems
  • You know how to use AI to enhance your work - not replace your thinking

Must Have

  • Strong video editing skills (CapCut, Premiere, Final Cut, etc.)
  • Experience creating reels/short-form content that performs
  • Graphic design experience (Canva or similar)
  • Social media management experience (Instagram Facebook)
  • Experience with a CRM (Go High Level or similar)
  • Experience building or managing email campaigns workflows
  • Familiarity with automation tools (Zapier or similar)
  • Strong written English

Nice to Have

  • YouTube growth experience
  • Experience in health, wellness, or service-based businesses
  • Experience managing content tied to lead generation funnels

Who This Is a Great Fit For

  • A creative who also loves systems
  • Someone who takes ownership and follows through without being chased
  • Someone who cares about quality, not just output
  • Someone who wants to be part of a growing brand and make an impact

This Is NOT a Fit If

  • You rely on AI to do your thinking or writing for you
  • You only want to edit videos but not manage systems
  • You only do admin work but don’t create content
  • You chase trends instead of building the right audience
  • You need constant direction to stay on track

How to Apply:

Submit your CV resume and tell us why you think you’d be a great fit for this role!

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