Segment Relationship Manager

Are you a connector, a builder, and a strategic thinker? Citadel Credit Union is seeking a Relationship Manager to lead business development efforts within our Select Employee Group (SEG) and Community channels. This role is about more than outreach—it's about creating lasting partnerships with organizations and helping their employees become empowered Citadel members. At Citadel, we put our members at the center of everything we do. We’re committed to "Building Strength Together," our brand promise that reflects our dedication to guiding members toward their strongest financial future. Whether it’s through personalized service, expert guidance, or innovative tools, we strive to deliver a better banking experience that helps individuals, families, and communities prosper.

As a Segment Relationship Manager, you’ll focus on three key types of Select Employee Group clients

• Occupational Groups – Organizations where employees share a common workplace or profession. These may include companies in industries such as manufacturing, retail, technology, logistics, and professional services.
• Associational Groups – Members of recognized associations or organizations with a shared interest or purpose. Examples include educational institutions, nonprofit organizations, and trade groups.
• Community-Based Organizations – Local entities that serve specific geographic areas or populations. These can include healthcare providers, municipal agencies, and regional service organizations.

You’ll be the face of Citadel in the field, identifying and cultivating relationships with these organizations and more. Your work will directly impact membership growth, deepen community ties, and promote financial wellness across the region—all while ensuring every member’s experience reflects Citadel’s commitment to trust, service, and financial empowerment.

What You’ll Do:

• Drive SEG Growth: Identify and onboard new SEG partners through proactive outreach and relationship-building.
• Build Relationships: Serve as the primary relationship manager for assigned SEGs, ensuring trust and long-term engagement.
• Deliver Value: Provide tailored financial education, product solutions, and support to SEG employees.
• Engage in the Field: Conduct regular site visits, host events, and represent Citadel at community functions.
• Collaborate Across Teams: Work with marketing, lending, and other departments to deliver seamless member experiences.
• Track Success: Use CRM tools to monitor SEG engagement, membership growth, and campaign effectiveness.
• Ensure Compliance: Maintain adherence to all relevant regulations and internal policies.

What You Bring:

• Bachelor’s degree in business or related field (or equivalent experience)
• 5 years in business development, sales, or relationship management
• Strong understanding of credit unions and SEG dynamics
• Excellent communication, presentation, and interpersonal skills
• Self-starter with a passion for community impact
• Integrity, accountability, and resilience under pressure

Performance Measurements

Performance is based on the Citadel corporate scorecard as well as departmental and individual goals.

Work Environment

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

The noise level in the work environment is usually moderate.

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly required to sit, stand, talk and/or hear for extended periods. The employee is occasionally required to walk, stoop, kneel, crouch, or bend. The employee will be regularly required to walk and move fluidly within a Retail Office or Corporate Office environment. The employee must occasionally lift up to 20 pounds. The position requires close visual acuity. Community events can occur in a variety of locations including indoors, outside, or at local employers who partner with Citadel. There is infrequent travel, unless otherwise noted.

EEO Statement

Citadel is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to status as a protected veteran or a qualified individual with a disability, other protected status, such as race, religion, color, national origin, sex, age. We maintain a drug-free workplace and may perform pre-employment substance abuse testing.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.