Demo

Director, Technology Partner Marketing

Cisco
San Jose, CA Full Time
POSTED ON 9/12/2025
AVAILABLE BEFORE 10/11/2025
The application window is expected to close on: 9/17/25

Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received.

Location: San Jose, CA (Hybrid) or US Remote if not in the Bay Area

Travel is expected.

Meet the Team

As Director, Technology Partner Marketing, you will be collaborating closely with Business Development & Partnerships, Global Partner Organization, RTM Strategy & Execution, Product Management, Sales, Engineering, and other Marketing functions to bring innovative solutions to market in collaboration with our Technology Partners.

Your Impact

You will be instrumental in defining and delivering the go-to-market strategy for key Cisco products and solutions, translating complex technical capabilities into compelling customer value propositions, specifically focusing on how they integrate with and are promoted through our Technology partners.

Your leadership will directly influence market perception, drive pipeline generation, and accelerate growth by ensuring our products and joint solutions resonate powerfully with target audiences and ISV partners through impactful messaging, strategic co-marketing campaigns, and high-profile events. The candidate will be a key architect in orchestrating dynamic, widely-attended events, ranging from participation in large user conferences and trade shows to intimate meet-ups and strategic roundtables for Technology partners and customers, significantly shaping market engagement and product adoption.

You will be responsible for leading the strategic planning, development, and execution of ISV partner marketing initiatives, including GTM strategies for joint solutions, messaging, content creation, and demand generation programs, with a strong focus on using events and campaigns to drive market awareness and adoption of Cisco's offerings through and with technology partnerships.

  • Develop and execute comprehensive product marketing and go-to-market strategies for Cisco products and technology partners, ensuring alignment with business objectives and partner goals.
  • Lead the creation of compelling product messaging, positioning, and joint value propositions to differentiate Cisco and its partners, and collaborate on integrated marketing campaigns, product launches, and key industry events for measurable impact.
  • Develop and deliver impactful sales enablement tools and training for global sales teams, while conducting market research and competitive analysis to inform strategy and identify new opportunities.
  • Lead, mentor, and develop a high-performing team, fostering innovation, collaboration, and continuous improvement.

Minimum Qualifications:

  • Bachelor’s degree
    • 10 years of progressive experience in marketing within the B2B technology sector
    • Experience developing and executing go-to-market strategies and product launches for complex technology solutions.
    • Experience leading a portfolio of marketing events, including conferences, trade shows, and targeted engagements, with a focus on achieving business objectives and return on investment.
    • Excellent communication, presentation, and storytelling skills, with the ability to articulate complex technical concepts to diverse audiences.
Preferred Qualifications:

  • Advanced degree (Master's, MBA) or equivalent experience.
    • Leadership or Management experience in related role.
    • Experience in product marketing for AI, networking, cybersecurity, collaboration, or cloud solutions.
    • Strong analytical skills with the ability to use data to inform decisions and measure marketing effectiveness.
    • Experience working in a global organization with cross-functional teams.
    • Ability to influence and collaborate with product management, sales, and executive leadership.

#WeAreCisco where every individual brings their unique skills and perspectives together to pursue our purpose of powering an inclusive future for all.

Our passion is connection—we celebrate our employees’ diverse set of backgrounds and focus on unlocking potential. Cisconians often experience one company, many careers where learning and development are encouraged and supported at every stage. Our technology, tools, and culture pioneered hybrid work trends, allowing all to not only give their best, but be their best.

We understand our outstanding opportunity to bring communities together and at the heart of that is our people. One-third of Cisconians collaborate in our 30 employee resource organizations, called Inclusive Communities, to connect, foster belonging, learn to be informed allies, and make a difference. Dedicated paid time off to volunteer—80 hours each year—allows us to give back to causes we are passionate about, and nearly 86% do!

Our purpose, driven by our people, is what makes us the worldwide leader in technology that powers the internet. Helping our customers reimagine their applications, secure their enterprise, transform their infrastructure, and meet their sustainability goals is what we do best. We ensure that every step we take is a step towards a more inclusive future for all. Take your next step and be you, with us!

Cisco is an Affirmative Action and Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, genetic information, age, disability, veteran status, or any other legally protected basis.

Cisco will consider for employment, on a case by case basis, qualified applicants with arrest and conviction records.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Salary : $180,000 - $289,800

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