Marketing Manager – 'Auana

Marketing Manager – 'Auana – Resident Shows

Sales, Marketing and Communications

Full-Time Position

We are looking for a Marketing Manager to lead promotional efforts for ʻAuana, our production in Hawaiʻi, part of the Resident Shows Division (RSD) with Cirque du Soleil Entertainment Group (CDSEG). The main objective of this role is to oversee the local, domestic, and international marketing strategies and plans specific to ʻAuana, in collaboration with sales and communications teams.

Key Responsibilities

• Provide strategic input and on-the-ground insights to support the Director of Marketing in the development of marketing strategies for ʻAuana.
• Execute and manage day-to-day components of the annual integrated marketing plan. Recommend tactical adjustments throughout the year to ensure achievement of KPIs within approved budget parameters.
• Monitor market conditions, competition, trends, guest feedback, and the effectiveness of all marketing and advertising initiatives. - Review digital performance reports and present key insights, trends, and recommendations to partners to support joint decision-making.
• Identify and recommend innovative new programs and tactics for testing.
• Leverage IHQ and RSD resources, including collaborating with the RSD Digital team to identify, implement, and assess new internet marketing and media opportunities.
• Collaborate with Sales, Revenue Management, RSD, and IHQ teams to develop and implement solutions addressing any KPI shortfalls.
• Build and prioritize strong relationships with Outrigger Hotel Group (OHG) counterparts; conduct regular meetings to discuss, develop, and assess strategies for advertising, media planning, production, research, and promotions.
• Ensure marketing programs are reviewed and approved by OHG as required and comply with the CDS–OHG partnership agreement. Partner with OHG to influence any ʻAuanarelated marketing they create, recommending revisions as needed.
• Assist with development and refresh of advertising creative.
• Manage the creation, production, and trafficking of all marketing materials (print, signage, collateral, broadcast/video, digital, OOH), ensuring consistency and adherence to brand standards.
• Support budget tracking by coding invoices, monitoring expenses, and preparing reports in partnership with RSD Marketing, Finance, and the Director of Marketing.
• Oversee day-to-day tasks with external agencies and vendors as applicable.
• Complete other duties as assigned.
  
  

Requirements

• Bachelor’s degree in Marketing and/or Communications.
• Minimum 3–5 years of experience in entertainment marketing, advertising, or agency roles.
• Proficiency with Microsoft Office (Excel, Word, PowerPoint, Outlook).
• Proficiency with Adobe Creative Cloud (especially Photoshop, Illustrator, and InDesign) to adapt existing assets, create basic marketing materials, and prepare files for print and digital production.
• Excellent written and verbal communication skills.
• Strong analytical abilities.
• Experiential marketing knowledge or experience.
• Ability to build and maintain strong internal and external business relationships and support a positive, productive work environment.
• Excellent negotiation and presentation skills.
• Strong organizational skills with the ability to multitask.
• Ability to handle ambiguity and work under pressure while maintaining professionalism.
• Availability to travel as required.
• Ability to perform essential job functions, including crouching, kneeling, standing, lifting (including 50 lbs unassisted), sometimes for extended periods. A full list of essential functions will be provided in the offer; reasonable accommodations may be available.
• Fluent in English, written and spoken.
• Verification of authorization to work in the United States, demonstrated by completion of Form I-9 and submission of acceptable documentation.
  
  

Compensation

The salary range for this position is $80,000 - $85,000 USD/year.

This range is location-specific and compensation in other geographies may vary. Actual compensation within the pay range will be decided upon elements related, but not limited to: skills, prior relevant experience, and specific work location.

As you can imagine, working with a circus can be quite different from other organizations, and at Cirque du Soleil Entertainment Group, we embrace these differences loudly with enthusiasm. We realize that one size fits none and invite you to come create your own specialized experience with us to see exactly what we’re talking about, firsthand.

Our emotion-provoking shows are just the tip of the iceberg: laced throughout our organization, you will find creative minds who are empowered to use their voices and be themselves, their truest selves. Diversity to us means various perspectives, fresh ideas and continuous improvement of the way we do things. We won’t pretend like we have every answer, that’s why we need you! The employees here are the center of what we do, the voices behind the final product and amazing performances on stage.

When you think of your ideal workplace, what comes to mind? For us, it looks (and really is) like this:

• Teamwork – we thrive with collaborative teams, regardless of titles or departments;
• Respect – when we ask someone to join our team, it’s because we trust and respect you;
• Integrity – whether you work behind-the-scenes or in the office, you’re being counted on. We are a team and integrity goes a long way here, and like we mentioned previously, trust is important;
• Authenticity – we want you to bring your full self to work, this is a place where you don’t need to fit into a box to belong; diverse perspectives foster even more creativity in the workplace. We embrace the human behind the employee number;
• Being heard – you have access to everyone in the organization, use your voice on development questions or suggestions on how to improve the experience. We value open and transparent communication, and we want you to be heard!
  
  

Come create with us and let us show you what a “circus family” feels like!

Cirque du Soleil Entertainment Group is an equal opportunity employer. We do not discriminate against applicants or employees because of their race, creed, color, age, religion, sex, disability, sexual orientation, marital status, military status, national origin or ancestry.