What are the responsibilities and job description for the Vice President, Client Insights - Hybrid: Springdale, Arkansas position at Circana?
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Circana is a leading provider of technology, AI, and data solutions for consumer packaged goods companies, manufacturers, and retailers. Our predictive analytics and Liquid Data® platform help clients measure market share, uncover consumer behavior, and drive growth—powered by six decades of expertise and an expansive, high-quality data set.
At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. We’re a global company dedicated to fostering inclusivity and belonging. We value and celebrate the unique experiences, cultures, and viewpoints that each individual brings. By embracing a wide range of backgrounds, skills, expertise, and beyond, we create a stronger, more innovative environment for our employees, clients, and communities. With us, you can always bring your full self to work. Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together. Circana is proud to be Certified™ by Great Place To Work®. This prestigious award is based entirely on what current employees say about their experience working at Circana.
Learn more at www.circana.com.
Our Critical Sales Skills
At the heart of our commercial success is a team of professionals who combine strategic insight, customer-centricity, and executional excellence. These skills represent the core capabilities required to drive value for our clients and sustainable growth for our business.
The Client Insights Vice President is a high-profile role within Circana and the client. As a Client Insights Vice President, you will lead a high-performance team in developing and using Circana’s tools to identify and address a broad spectrum of key marketing issues including new product launches, line extensions, trade spending, pricing, and retail execution.
The Client Insights Vice President serves as a passionate advocate for the client in advancing solutions that will best build Tyson’s long-term business. While exceeding revenue targets is important, success is equally measured by the ability to create indispensable, long-term, solution-focused consultative partnerships.
Job Responsibilities
As well as the technical skills, experience and attributes that are required for the role, our shared behaviors sit at the core of our organization. Therefore, we always look for people who can continuously champion these behaviors throughout the business within their day-to-day role:
This position can be located in the following area(s): Must be able to travel to Springdale, Arkansas
Prospective candidates may be asked to consent to background checks (in accordance with local legislation and our candidate privacy notice ) Your current employer will not be contacted without your permission.
The below range reflects the range of possible compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range. This range may be modified in the future. An employee’s position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, any collective bargaining agreements, and business or organizational needs. The salary range for this role is $180 - 225K USD.
This job is also eligible for bonus pay.
We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees.
An offer of employment may be conditional upon successful completion of a background check in accordance with local legislation and our candidate privacy notice. Your current employer will not be contacted without your permission.
You can apply for this role through the Circana careers website or Intranet site for internal candidates. This role is subject to AI-assisted screening. Circana uses artificial intelligence (AI) to assess resumes for alignment with job requirements by helping locate details in resumes that relate to the job description.
This position is expected to remain open for approximately 30 days and may close earlier if sufficient qualified candidates are identified.
Circana is a leading provider of technology, AI, and data solutions for consumer packaged goods companies, manufacturers, and retailers. Our predictive analytics and Liquid Data® platform help clients measure market share, uncover consumer behavior, and drive growth—powered by six decades of expertise and an expansive, high-quality data set.
At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. We’re a global company dedicated to fostering inclusivity and belonging. We value and celebrate the unique experiences, cultures, and viewpoints that each individual brings. By embracing a wide range of backgrounds, skills, expertise, and beyond, we create a stronger, more innovative environment for our employees, clients, and communities. With us, you can always bring your full self to work. Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together. Circana is proud to be Certified™ by Great Place To Work®. This prestigious award is based entirely on what current employees say about their experience working at Circana.
Learn more at www.circana.com.
Our Critical Sales Skills
At the heart of our commercial success is a team of professionals who combine strategic insight, customer-centricity, and executional excellence. These skills represent the core capabilities required to drive value for our clients and sustainable growth for our business.
- Effectively Presents Solutions: Delivers tailored, compelling solutions that align with customer needs and drive action.
- Knows the Buying Influences: Identifies key decision-makers and understands their motivations and influence.
- Manages Buyer Indifference: Recognizes and explores customer hesitation to uncover new needs or opportunities.
- Understands Customer Needs: Operates as a recognized expert to articulate customer needs in the customer's business language and business context.
- Being Resilient: Bounces back from setbacks with composure and positivity; helps others stay productive during tough times.
- Manages Ambiguity: Stays focused and calm in uncertain situations; guides others through change.
The Client Insights Vice President is a high-profile role within Circana and the client. As a Client Insights Vice President, you will lead a high-performance team in developing and using Circana’s tools to identify and address a broad spectrum of key marketing issues including new product launches, line extensions, trade spending, pricing, and retail execution.
The Client Insights Vice President serves as a passionate advocate for the client in advancing solutions that will best build Tyson’s long-term business. While exceeding revenue targets is important, success is equally measured by the ability to create indispensable, long-term, solution-focused consultative partnerships.
Job Responsibilities
- Drive Client Growth: Identify and pursue opportunities to expand client relationships by aligning Circana’s data and software solutions with their strategic goals.
- Deliver Insight-Led Solutions: Translate complex data into actionable insights that help clients make informed decisions and achieve measurable outcomes.
- Collaborate Cross-Functionally: Partner with internal teams (e.g., Client Insights, Product, and Analytics) to deliver integrated solutions and ensure client success.
- Maintain Industry Expertise: Stay current on trends in [retail, CPG, or general merchandise] to position Circana as a thought leader and trusted advisor.
- Build Strategic Relationships: Develop and maintain strong relationships with key stakeholders across client organizations, including decision-makers and influencers.
- Utilize Sales Tools and Platforms: Leverage Circana’s proprietary platforms (e.g., Unify , Liquid Data, Intelligence Suite) to support client engagements and solution delivery.
- Achieve Revenue Targets: Meet or exceed individual and team sales goals through disciplined pipeline management and strategic account planning.
- Champion Client Success: Ensure client satisfaction by proactively addressing challenges, identifying growth opportunities, and delivering consistent value.
- Advanced Analytic Skills: Demonstrated ability to conceive, manage, and deliver fact-based analyses, with a focus on consumer solutions, providing clients with clear, actionable insights to inform
- 10 years of progressive business experience with a strong understanding of manufacturer/retailer issues having worked in one or more of the environments below:
- Retailer (any channel)
- Consumer Packaged Goods
- Ability to develop and execute client relationship strategies and architect business proposals leveraging a cross functional team of service line experts by integrating CIRCANA's services and solutions and aligning them with retailer-specific business needs
- Demonstrated ability driving C-level engagements across the broad spectrum of CPG core issues (i.e. brand development, category management, marketing, etc.)
- Proven experience always maintaining manufacturer’s and retailer’s perspective in mind; able to think through multiple divergent paths and understand the implications on the client and CIRCANA Group
- A track record of creating and leveraging innovative solutions
- General management and P&L responsibility with a track record of exponential revenue and profit growth through the achievement of short- and long-term objectives
- Proven experience and success driving revenue growth through innovation
- Impactful executive presence
- Ability to translate vision articulated by stakeholders into solutions
- Leadership - able to demonstrate leadership of direct reports or complex project teams
- Business Insights - able to quickly assess complex client issues and identify root causality versus symptoms
- Impact - able to convey technical content and data analytics to all audiences in compelling ways
- Undergraduate degree required; Advanced degree preferred
As well as the technical skills, experience and attributes that are required for the role, our shared behaviors sit at the core of our organization. Therefore, we always look for people who can continuously champion these behaviors throughout the business within their day-to-day role:
- Stay Curious: Being hungry to learn and grow, always asking the big questions.
- Seek Clarity: Embracing complexity to create clarity and inspire action.
- Own the Outcome: Being accountable for decisions and taking ownership of our choices.
- Center on the Client: Relentlessly adding value for our customers.
- Be a Challenger: Never complacent, always striving for continuous improvement.
- Champion Inclusivity: Fostering trust in relationships engaging with empathy, respect, and integrity.
- Commit to each other: Contributing to making Circana a great place to work for everyone.
This position can be located in the following area(s): Must be able to travel to Springdale, Arkansas
Prospective candidates may be asked to consent to background checks (in accordance with local legislation and our candidate privacy notice ) Your current employer will not be contacted without your permission.
The below range reflects the range of possible compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range. This range may be modified in the future. An employee’s position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, any collective bargaining agreements, and business or organizational needs. The salary range for this role is $180 - 225K USD.
This job is also eligible for bonus pay.
We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees.
An offer of employment may be conditional upon successful completion of a background check in accordance with local legislation and our candidate privacy notice. Your current employer will not be contacted without your permission.
You can apply for this role through the Circana careers website or Intranet site for internal candidates. This role is subject to AI-assisted screening. Circana uses artificial intelligence (AI) to assess resumes for alignment with job requirements by helping locate details in resumes that relate to the job description.
This position is expected to remain open for approximately 30 days and may close earlier if sufficient qualified candidates are identified.
Salary : $180,000 - $225,000