What are the responsibilities and job description for the Social Media Specialist position at Chico Nissan?
Job Title: Social Media Specialist
Company: Chico Nissan Hyundai
Job Type: Part-time
About Us:
At Chico Nissan Hyundai, we don't just sell vehicles, we create an experience. We're a fast-growing auto dealership committed to exceptional customer service, innovative marketing, and a strong community presence. We're seeking a creative and results-driven Social Media Specialist to help amplify our brand and engage with our online community.
Job Overview:
The Social Media Specialist is responsible for developing, curating, and managing content across all social media platforms to increase brand awareness, drive engagement, and generate leads. This role will play a key part in shaping the dealership's online voice and showcasing our vehicles, promotions, and culture.
Key Responsibilities:
- Plan, create, and schedule content across platforms (Facebook, Instagram, TikTok, X/Twitter, YouTube, etc.)
- Capture and edit photos/videos of vehicles, events, and customer testimonials
- Monitor engagement, respond to comments/messages, and build online relationships
- Collaborate with the sales and service departments to promote current inventory, specials, and events
- Analyze metrics and generate monthly reports to track growth and ROI
- Stay updated with trends and platform updates to keep content fresh and competitive
- Assist with dealership campaigns, email newsletters, and digital advertising efforts as needed.
- Conduct competitive analysis and research to identify market trends and opportunities for content development.
- Prepare weekly/monthly reports on social media performance and present insights to the team.
Qualifications:
- 2 years of experience in social media management or digital marketing.
- Proficiency in social media management tools
- Strong writing, editing, and communication skills with a keen eye for detail.
- Experience with graphic design and video editing tools is a plus.
- Ability to work independently and as part of a team in a fast-paced environment.
- Creative thinker with a passion for storytelling and brand development.
How to Apply:
If you are passionate about social media and eager to make an impact in our organization, we want to hear from you! Please submit your resume and examples of your previous social media campaigns to https://www.chiconissan.com/careers.html
Chico Nissan Inc. is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.