What are the responsibilities and job description for the Campaign Content Strategist position at Check Point Software?
Why Join Us?
As the world’s leading vendor of Cyber Security, facing the most sophisticated threats and attacks, we’ve assembled a global team of the most driven, creative, and innovative people. At Check Point, our employees are redefining the security landscape by meeting our customers’ real-time needs and providing our cutting-edge technologies and services to an ever-growing customer base.
Check Point Software Technologies has been honored by Time Magazine as one of the World’s Best Companies for 2024 and Newsweek’s 2025 list of Americas Best Cybersecurity Companies. We've also earned a spot on the Forbes list of the World’s Best Places to Work for five consecutive years (2020-2024) and recognized as one of the World’s Top Female-Friendly Companies. If you're passionate about making the world a safer place and want to be part of an award-winning company culture, we invite you to join us.
Purpose: Develops and manages campaign content strategy to ensure storytelling consistency and engagement across all buyer stages and marketing channels.
Key Responsibilities
Rationale: Content is the core of campaign success. This role ensures each campaign has the right assets and storytelling to engage target audiences and accelerate pipeline creation.
Key Responsibilities
As the world’s leading vendor of Cyber Security, facing the most sophisticated threats and attacks, we’ve assembled a global team of the most driven, creative, and innovative people. At Check Point, our employees are redefining the security landscape by meeting our customers’ real-time needs and providing our cutting-edge technologies and services to an ever-growing customer base.
Check Point Software Technologies has been honored by Time Magazine as one of the World’s Best Companies for 2024 and Newsweek’s 2025 list of Americas Best Cybersecurity Companies. We've also earned a spot on the Forbes list of the World’s Best Places to Work for five consecutive years (2020-2024) and recognized as one of the World’s Top Female-Friendly Companies. If you're passionate about making the world a safer place and want to be part of an award-winning company culture, we invite you to join us.
Purpose: Develops and manages campaign content strategy to ensure storytelling consistency and engagement across all buyer stages and marketing channels.
Key Responsibilities
Rationale: Content is the core of campaign success. This role ensures each campaign has the right assets and storytelling to engage target audiences and accelerate pipeline creation.
Key Responsibilities
- Partner with Campaign Managers to develop content aligned to personas and buyer journeys.
- Create multi-format content (emails, web, video, thought leadership, etc.).
- Collaborate with Product Marketing and Brand to maintain message consistency.
- Track engagement metrics and optimize content performance.
- 3 years of experience in campaign management and content development, preferably in the B2B sector and/or cybersecurity industry.
- Proven track record of creating high-quality content, including presentations, white papers, data sheets, and social media posts.
- Strong understanding of content strategy principles and metrics-driven content development.
- Experience with AI tools for content creation, such as ChatGPT, is highly desirable.
- Exceptional writing and storytelling skills, with the ability to convey complex information clearly.
- Bachelor’s degree in Marketing, Communications, English, Journalism, or a related field.
- Ability to work independently and in a team environment, demonstrating creativity, innovation, and a results-oriented approach
- EOE M/F/Veterans/Disabled
Salary : $94,500 - $112,500