What are the responsibilities and job description for the CRM Strategist (Contract) >> position at CHAMP Digital?
We are looking for a powerhouse CRM Specialist who sits at the intersection of data-driven logic and high-end creative execution. You aren’t just “sending emails”—you are architecting the entire customer journey.
The ideal candidate can jump into Figma to design a sleek layout, write the persuasive copy that drives clicks, build out complex automated flows in Klaviyo or HubSpot, and then jump on a video call to walk a client through the ROI of the campaign. You should be someone who views AI as a teammate, using it to scale personalization and efficiency. This position is contract but can evolve to a full time position.
What You’ll Be Doing
The ideal candidate can jump into Figma to design a sleek layout, write the persuasive copy that drives clicks, build out complex automated flows in Klaviyo or HubSpot, and then jump on a video call to walk a client through the ROI of the campaign. You should be someone who views AI as a teammate, using it to scale personalization and efficiency. This position is contract but can evolve to a full time position.
What You’ll Be Doing
- End-to-End Campaign Management: Conceptualize, write, design, and deploy high-performing Email and SMS campaigns.
- Lifecycle Architecture: Build and optimize sophisticated “logic flows” (welcome series, abandoned carts, win-backs, and loyalty loops) across platforms like Klaviyo, HubSpot, and AIQ (Alpine IQ).
- Creative Execution: Use design software like Figma to create visually stunning, mobile-responsive templates that align with brand identities.
- Content Strategy: Write compelling, high-conversion copy for both Email and SMS formats.
- AI Integration: Leverage AI tools for predictive analytics, copy testing, and workflow automation to keep us ahead of the curve.
- Client Leadership: Serve as the face of CRM during client meetings, presenting strategies and translating complex data into actionable insights.
- Reporting & ROI: Own the numbers. You will pull metrics, build reports, and prove the value of your efforts through clear attribution and revenue growth.
- CRM/ESP Mastery: Expert-level knowledge of Alpine IQ, Klaviyo, and other email software is a must.
- Design: Proficiency in Figma, Adobe Creative Suite, and Canva (you should be comfortable building from scratch, not just editing text).
- Analytics: Ability to navigate dashboards, perform A/B testing, and report on KPIs.
- A “Full-Stack” Marketer: You don’t need to wait for a designer or a copywriter to get a campaign out the door.
- A Logic Puzzle Solver: You love digging into the “if/then” triggers of a complex customer journey.
- An Expert Communicator: You are polished, professional, and comfortable defending your strategy to stakeholders or clients.
- Data-Obsessed: You don’t just report numbers; you find the story within them to improve the next campaign.