Demo

Business Development Representative

Cents
York, NY Full Time
POSTED ON 12/31/2025
AVAILABLE BEFORE 2/28/2026

Want to be a part of a team revolutionizing and leading an entire industry with no real competition? The laundry industry is a $40 billion dollar market, and the Cents platform is making it easier for laundromats, dry cleaners, and all garment care businesses to grow, manage, and understand their business. Backed by top-tier investors like Bessemer, Camber Creek, and Tiger Global, Cents is one of the fastest-growing vertical SaaS companies in the USA, and we’re just getting started. Already profitable and growing incredibly quickly each year, we have entered the absolute best stage of being a startup.


About Cents

Cents is a New York–based technology company passionate about transforming the laundry industry and dedicated to enabling new ways of working, earning, and living. Our all-in-one, business-in-a-box platform helps operators start, manage, and expand their businesses through a market-leading suite of SaaS and hardware products. By building a modern system to power the garment care industry, our goal is to outsource laundry day to local businesses across the U.S..


Our team is full of passionate technology experts obsessed with supporting and empowering SMBs. We feel the unique responsibility and opportunity we have to elevate an industry. We’re adding great talent to help achieve this mission, and that’s where you come in!


About the Role

A Business Development Representative (BDR) will be responsible for creating new sales opportunities for Cents. BDR's will research laundromats in their assigned territory, create an outreach plan and determine how laundromats can benefit from leveraging Cents’ all-in-one digital platform. Your daily objective is to execute on a high volume, outbound, value-centric discovery process to identify high-potential laundromat owners, map out their needs, and effectively hand them off to our Account Executives.  You will operate in a fast-paced environment that directly contributes to our scaling success. After consistent high performance in the role, BDR's have the opportunity to pursue more advanced sales roles at Cents.

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Responsibilities
  • Outbound Prospecting (90%): Execute targeted cold outreach (calls, text, email, and social) to single-store and multi-store laundromat owners using value-based messaging campaigns.
  • Inbound Qualification (10%): Rapidly respond to and qualify leads generated through inbound marketing efforts to assess fit for our platform.
  • Discovery & Value Articulation: Conduct consultative discovery calls focused on understanding the laundromat owner's pain points, such as fragmented vendor solutions, having to deal with quarters, and customer retention.
  • Pipeline Generation: Consistently achieve and exceed monthly quotas for qualified meetings booked for Account Executives.
  • Salesforce: Update and manage all sales activities, opportunities, and prospect information.  If it's not in Salesforce, it does not exist. 


Qualifications
  • 1 year of professional B2B experience, preferably in vertical SMB SaaS. 
  • Proven outbound experience in a hunting role with phone cold calling outreach and prospecting responsibilities. 
  • Demonstrated proficiency in discovery, requirements gathering and needs analyses. 
  • Consistent track record of exceeding KPIs and quotas.
  • Will work 3 days a week from our headquarters in NYC.


Winning Qualities
  • Grit and Persistence: Highly driven, persistent, and passionate about sales. 
  • Startup Ready: Comfortable working in a scaling startup environment and able to quickly adapt and thrive in ambiguity. 
  • Consultative and Collaborative: Creative, collaborative, and able to move conversations in a mutually beneficial direction. 
  • Tech Fluent: Tech-savvy and can navigate sales and internal tools quickly. 
  • Growth Mindset: Ambitious with a desire and ability to learn from feedback and constantly improve.


Helpful Videos - Visit Our Website, or Click To Watch!
  • We Are Cents
  • Transform Your Laundromat With Cents 
  • Customer Story: Jason Worme - Star Laundromat
  • Customer Story: Ariana Roviello - Laundré
  • Customer Story: Jeff Sikorske - Happy Bubbles


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$62,500 - $85,000 a year
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About Us


There’s a Laundry List of Why You’ll Love Working at Cents!

We are leaders - Leadership is not exclusive to the management team, but something everyone at Cents embraces and wants to get better at.


We are overachievers - The only true way to predict the future is to build it yourself. No excuses. Give 100% at all times.


We are students - We’re not afraid to dig in and uncover the truth, even if it’s scary or inconvenient. Everyone here is continually learning on the job, no matter if we’ve been in a role for one year or one minute.


We are committed to diversity and tight knit community - We’re committed to growing and empowering a more inclusive community within our company, industry, and cities. That’s why we hire and cultivate diverse teams of the best and brightest from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel.


Benefits and Perks

We offer great compensation packages, comprehensive health benefits, & believe in a strong cohesive team atmosphere. Work from-home office stipend, virtual team events, and access to learning opportunities from our team and network of advisors, and investors are just the starting point.


- Competitive salary

- Equity

- Unlimited PTO and paid holidays

- Offices in New York City and San Francisco

- Health benefits, including medical, dental, vision, mental health support, parental leave, life and AD&D insurance, and disability

- 401(k)

- Work-from-home and commuter benefits

- Laundry allowance to support our customers’ businesses

- Comprehensive training, learning, and development programming

- Access to hundreds of discounts and rewards from renowned vendors, including deals on health & wellness, travel, dining, auto insurance, and so much more!


Please be aware that all legitimate recruitment communications from Cents will come through our official channels (@trycents.com email domain, our official careers page, or verified phone calls following email introductions).


Also please note that we will never ask for money or sensitive financial information. If you are contacted through other means or asked for such details, please assume that the communication is not legitimate. Please forward any such communications to us at concerns@trycents.com and we can confirm this for you.

Salary : $62,500 - $85,000

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