What are the responsibilities and job description for the Technical Product Marketing Manager position at Censys?
Company Background
Censys’ mission is to be the one place to understand everything on the internet. Frustrated by the lack of trustworthy Internet intelligence, we set out to create the industry’s most comprehensive, accurate, and up-to-date map of the Internet. Today, Censys delivers real-time Internet intelligence and actionable threat insights to global governments, over 50% of the Fortune 500, and leading threat intelligence providers worldwide.
We’re hiring a technically-adept product marketer who can act as a bridge between product, engineering, and customers. Ideal backgrounds include sales engineering, product management, solutions architecture, or technical customer success. You should be comfortable with technical detail, design trade-offs, and able to articulate product value to both business and technical stakeholders. Drawing on your extensive experience in the security domain, you will lead the creation and execution of a compelling value proposition, built on a deep understanding of market share, competitive landscape, technical nuances, and customer use cases. Additionally, you’ll craft sharp, targeted messaging and product marketing collateral that resonates across all channels, ensuring strong alignment with buyer and influencer personas.
Your Impact
This position is located fully remote with no expectation to come into any office.
We value diversity and are committed to creating an inclusive environment for all employees. Censys is an equal-opportunity employer.
Censys’ mission is to be the one place to understand everything on the internet. Frustrated by the lack of trustworthy Internet intelligence, we set out to create the industry’s most comprehensive, accurate, and up-to-date map of the Internet. Today, Censys delivers real-time Internet intelligence and actionable threat insights to global governments, over 50% of the Fortune 500, and leading threat intelligence providers worldwide.
We’re hiring a technically-adept product marketer who can act as a bridge between product, engineering, and customers. Ideal backgrounds include sales engineering, product management, solutions architecture, or technical customer success. You should be comfortable with technical detail, design trade-offs, and able to articulate product value to both business and technical stakeholders. Drawing on your extensive experience in the security domain, you will lead the creation and execution of a compelling value proposition, built on a deep understanding of market share, competitive landscape, technical nuances, and customer use cases. Additionally, you’ll craft sharp, targeted messaging and product marketing collateral that resonates across all channels, ensuring strong alignment with buyer and influencer personas.
Your Impact
- Establish the unique value proposition and messaging for Censys with a clear understanding of the target markets and buyer personas
- Author compelling, high-quality content, both at a business and a technical level, in a variety of formats including print, web, social media, and video
- Launch products and collaborate with marketing teams to execute marketing campaigns to deliver on awareness and pipeline targets
- Enable the sales and channel teams to understand, present and become subject matter experts in Internet intelligence
- Effectively work at building and executing plans that cross different functional groups, including product management, go to market, and sales
- Define and execute the technical marketing plan for one or more product areas, from launch to scale
- Lead technical storytelling and technical GTM efforts: Drive the creation of deep-dive blogs, demo environments, whitepapers, technical sessions, and diagrams — grounded in hands-on expertise
- Translate customer needs, technical requirements, use cases, and edge-cases into collateral that markets product features, configuration, and enhancements to technical audiences
- Work with demand marketing to deliver campaigns that focus on a security decision maker audience
- Participate in product roadmap discussions: identify gaps, technical debt, opportunity costs, feasibility trade-offs
- 5 years in cybersecurity, ideally in Security Operations, Threat Hunting, Attack Surface Management or Cyber Threat Intelligence technologies working in product marketing, product management, or solutions engineering roles
- Knowledge of Internet infrastructure as it relates to tracking malware or APTs
- Experience managing Product-led Growth (PLG) initiatives
- Exceptional verbal and written communication skills and proven ability to collaborate with broad range of stakeholders and customers
- Creative thinker able to develop and deliver engaging presentations in a range of environments, from large internal teams, to industry conferences and customer briefings
- Experience with marketing campaigns that focus on a security decision maker audience
This position is located fully remote with no expectation to come into any office.
We value diversity and are committed to creating an inclusive environment for all employees. Censys is an equal-opportunity employer.
Salary : $171,700 - $229,000